The innovative appeal of robotic vacuum cleaners and the ongoing expansion of the Chilean real estate market will continue to push up demand for vacuum cleaners over the forecast period. Given the increase in the number of single-person households locally and the fact that consumers need a practical way to clean their apartments while multitasking, products that greater functionality and effectiveness are set to conquer consumers’ minds and pockets.
While demand for robotic vacuum cleaners is expected to continue growing over the forecast period, there are caveats that may encourage some producers to consider exiting the category. Many premium products promise to provide greater efficiency, but the new entrants that have flooded the local market with more competitively-priced and less efficient products are reducing the value of the category.
With the growing popularity of innovative appliances, alternative options from private label manufacturers and less well-known Chinese brands will continue to flood the Chilean market, offering cheaper options and pushing major players to adjust their product offering to suit a more frugal consumer. As most robotic vacuum cleaners tend to be distributed in Chile via retail e-commerce, the channel will continue to play an important role in expanding its reach over the forecast period, enabling smaller brands that may not gain distribution through physical retailers to become more visible and accessible to local consumers.
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Understand the latest market trends and future growth opportunities for the Vacuum Cleaners industry in Chile with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Vacuum Cleaners industry in Chile, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
A vacuum cleaner is a mechanical device using air suction to remove dust, loose dirt, pet hair etc from household floors and surfaces. Vacuum cleaners include upright, cylinder, wet and dry, handheld, stick and other vacuums.See All of Our Definitions
This report originates from Passport, our Vacuum Cleaners research and analysis database.
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