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Learn moreFeb 2021
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The rate of growth in retail volume sales of vacuum cleaners almost doubled between 2019 and 2020. COVID-19 played a significant role in this, as it made local consumers more concerned with cleanliness in the home as they sought to minimise the risk of contagion.
The pandemic helped to support demand for steam vacuum cleaners, largely due to their antibacterial and anti-viral properties. However, these appliances still account for only a very small share of retail volume sales of vacuum cleaners, as most consumers do not regard them as essential and lack storage space for them.
Competition in vacuum cleaners grew more intense during the review period, with Heng Leong Hang Co Ltd, which distributes the premium Dyson brand locally, overtaking Electrolux SEA Pte Ltd in 2019 and consolidating its leadership position during 2020. The slick design of Dyson vacuum cleaners makes them particularly attractive to affluent consumers.
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Overview
Discover the latest market trends and uncover sources of future market growth for the Vacuum Cleaners industry in Taiwan with research from Euromonitor's team of in-country analysts.
Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.
If you're in the Vacuum Cleaners industry in Taiwan, our research will save you time and money while empowering you to make informed, profitable decisions.
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This industry report originates from Passport, our Consumer Appliances market research database.
Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.