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Country Report

Vacuum Cleaners in

Vacuum Cleaners in the Philippines

31 pages, Dec 2017

US$990

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Executive Summary

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

PROSPECTS

Traditional cleaning methods and hard flooring hinder sales

Vacuum cleaners remain a tiny niche in the Philippines and are struggling to build a mass appeal. This product has the lowest retail volume sales and is expected to see the slowest growth of all areas across consumer appliances other than dishwashers in 2017.

Those able to afford vacuum cleaners continue to prefer professional cleaning

The majority of the population would be unable to afford vacuum cleaners. Low-income homes tend to have concrete flooring, which is generally cleaned using diluted bleach or swept with brooms.

Cylinder vacuum cleaners attract young urban adults with condominiums and cars

Sales growth within vacuum cleaners is being driven by young urban adults with busy lifestyles. A growing number are living alone or in couples, with many buying modern condominiums.

COMPETITIVE LANDSCAPE

Electrolux retains dominance but faces growing competition

Electrolux retains a dominant retail volume share in vacuum cleaners, accounting for an estimated 54% in 2017. This company has built its reputation in the country on its vacuum cleaners, while also benefiting from a wide distribution reach.

Electrolux fights back with robotic vacuum cleaner launch

Electrolux is however also investing in innovation, and in 2018 will launch robotic vacuum cleaners in the Philippines. This can be controlled using a mobile app, enabling users to set cleaning times and cycles, while featuring 3D Vision technology to scan and map the room and steer clear of obstacles.

Dyson invests in Filipino production facilities

Dyson lacked a significant retail volume share in vacuum cleaners at the end of the review period but is investing heavily in the country. The company launched USD50 million production facilities for its range in April 2016, with these based in Calamba in Laguna.

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Vacuum Cleaners Market Sample Report Vacuum Cleaners Market Sample Data

Overview

Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

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Delivery: Files are delivered directly into your account within a few minutes of purchase.

Overview

Discover the latest market trends and uncover sources of future market growth for the Vacuum Cleaners industry in Philippines with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Vacuum Cleaners industry in Philippines, our research will save you time and money while empowering you to make informed, profitable decisions.

The Vacuum Cleaners in Philippines market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation of international and local products
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Vacuum Cleaners in Philippines?
What are the major brands in Philippines?
How have stick vacuum cleaners performance over the past 5 years?
Are robotic vacuum cleaners the future for the vacuum industry?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Consumer Appliances market research database.

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Vacuum Cleaners in the Philippines - Category analysis

HEADLINES

PROSPECTS

Traditional cleaning methods and hard flooring hinder sales

Those able to afford vacuum cleaners continue to prefer professional cleaning

Cylinder vacuum cleaners attract young urban adults with condominiums and cars

COMPETITIVE LANDSCAPE

Electrolux retains dominance but faces growing competition

Electrolux fights back with robotic vacuum cleaner launch

Dyson invests in Filipino production facilities

CATEGORY DATA

Table 1 Sales of Vacuum Cleaners by Category: Volume 2012-2017
Table 2 Sales of Vacuum Cleaners by Category: Value 2012-2017
Table 3 Sales of Vacuum Cleaners by Category: % Volume Growth 2012-2017
Table 4 Sales of Vacuum Cleaners by Category: % Value Growth 2012-2017
Table 5 NBO Company Shares of Vacuum Cleaners: % Volume 2013-2017
Table 6 LBN Brand Shares of Vacuum Cleaners: % Volume 2014-2017
Table 7 Distribution of Vacuum Cleaners by Format: % Volume 2012-2017
Table 8 Forecast Sales of Vacuum Cleaners by Category: Volume 2017-2022
Table 9 Forecast Sales of Vacuum Cleaners by Category: Value 2017-2022
Table 10 Forecast Sales of Vacuum Cleaners by Category: % Volume Growth 2017-2022
Table 11 Forecast Sales of Vacuum Cleaners by Category: % Value Growth 2017-2022

Consumer Appliances in the Philippines - Industry Overview

EXECUTIVE SUMMARY

Growth rates continue to rise as incomes increase

Practicality reigns supreme for most households

Domestic leaders cater to price-sensitive consumers

Internet retailing struggles to appeal despite high connectivity

Forecast period sales boosted by economic growth

MARKET INDICATORS

Table 12 Household Penetration of Selected Total Stock Consumer Appliances by Category 2012-2017
Table 13 Replacement Cycles of Consumer Appliances by Category 2012-2017
Table 14 Forecast Household Penetration of Selected Total Stock Consumer Appliances by Category 2017-2022
Table 15 Forecast Replacement Cycles of Consumer Appliances by Category 2017-2022

MARKET DATA

Table 16 Sales of Consumer Appliances by Category: Volume 2012-2017
Table 17 Sales of Consumer Appliances by Category: Value 2012-2017
Table 18 Sales of Consumer Appliances by Category: % Volume Growth 2012-2017
Table 19 Sales of Consumer Appliances by Category: % Value Growth 2012-2017
Table 20 Sales of Major Appliances by Category and Built-in/Freestanding Split: Volume 2012-2017
Table 21 Sales of Major Appliances by Category and Built-in/Freestanding Split: Value 2012-2017
Table 22 Sales of Major Appliances by Category and Built-in/Freestanding Split: % Volume Growth 2012-2017
Table 23 Sales of Major Appliances by Category and Built-in/Freestanding Split: % Value Growth 2012-2017
Table 24 Sales of Small Appliances by Category: Volume 2012-2017
Table 25 Sales of Small Appliances by Category: Value 2012-2017
Table 26 Sales of Small Appliances by Category: % Volume Growth 2012-2017
Table 27 Sales of Small Appliances by Category: % Value Growth 2012-2017
Table 28 NBO Company Shares of Major Appliances: % Volume 2013-2017
Table 29 LBN Brand Shares of Major Appliances: % Volume 2014-2017
Table 30 NBO Company Shares of Small Appliances: % Volume 2013-2017
Table 31 LBN Brand Shares of Small Appliances: % Volume 2014-2017
Table 32 Distribution of Major Appliances by Format: % Volume 2012-2017
Table 33 Distribution of Small Appliances by Format: % Volume 2012-2017
Table 34 Forecast Sales of Consumer Appliances by Category: Volume 2017-2022
Table 35 Forecast Sales of Consumer Appliances by Category: Value 2017-2022
Table 36 Forecast Sales of Consumer Appliances by Category: % Volume Growth 2017-2022
Table 37 Forecast Sales of Consumer Appliances by Category: % Value Growth 2017-2022
Table 38 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: Volume 2017-2022
Table 39 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: Value 2017-2022
Table 40 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: % Volume Growth 2017-2022
Table 41 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: % Value Growth 2017-2022
Table 42 Forecast Sales of Small Appliances by Category: Volume 2017-2022
Table 43 Forecast Sales of Small Appliances by Category: Value 2017-2022
Table 44 Forecast Sales of Small Appliances by Category: % Volume Growth 2017-2022
Table 45 Forecast Sales of Small Appliances by Category: % Value Growth 2017-2022

Megatrends

Country Report

Vacuum Cleaners in the Philippines

New Report Guarantee

Executive Summary

New Report Guarantee

PROSPECTS

Traditional cleaning methods and hard flooring hinder sales

Those able to afford vacuum cleaners continue to prefer professional cleaning

Cylinder vacuum cleaners attract young urban adults with condominiums and cars

COMPETITIVE LANDSCAPE

Electrolux retains dominance but faces growing competition

Electrolux fights back with robotic vacuum cleaner launch

Dyson invests in Filipino production facilities

Samples

Overview

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Samples (FAQs about samples):

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Table of Contents

Vacuum Cleaners in the Philippines - Category analysis

HEADLINES

PROSPECTS

Traditional cleaning methods and hard flooring hinder sales

Those able to afford vacuum cleaners continue to prefer professional cleaning

Cylinder vacuum cleaners attract young urban adults with condominiums and cars

COMPETITIVE LANDSCAPE

Electrolux retains dominance but faces growing competition

Electrolux fights back with robotic vacuum cleaner launch

Dyson invests in Filipino production facilities

CATEGORY DATA

Consumer Appliances in the Philippines - Industry Overview

EXECUTIVE SUMMARY

Growth rates continue to rise as incomes increase

Practicality reigns supreme for most households

Domestic leaders cater to price-sensitive consumers

Internet retailing struggles to appeal despite high connectivity

Forecast period sales boosted by economic growth

MARKET INDICATORS

MARKET DATA

SOURCES

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