After years of continuous growth, the vacuum cleaners category is set to see declining volume sales in the early part of the forecast period before returning to growth towards the end of the period. The category is, however, set to maintain a positive performance in terms of value growth partly on the back of consumers opting for higher value products.
The hectic pace of modern lifestyles is driving up consumer demand for convenience. In this context, consumers are looking for products that minimise the time and effort spent in household cleaning tasks.
Having received a boost across product categories from the changes in consumer lifestyles during the COVID-19 crisis, e-commerce is expected to remain an important channel in vacuum cleaners during the forecast period. More competitive average prices and the increasingly important role of digital technologies in consumer lifestyles will continue to support online sales.
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Understand the latest market trends and future growth opportunities for the Vacuum Cleaners industry in Portugal with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Vacuum Cleaners industry in Portugal, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
A vacuum cleaner is a mechanical device using air suction to remove dust, loose dirt, pet hair etc from household floors and surfaces. Vacuum cleaners include upright, cylinder, wet and dry, handheld, stick and other vacuums.See All of Our Definitions
This report originates from Passport, our Vacuum Cleaners research and analysis database.
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