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Learn moreJan 2021
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Retail volume sales of vacuum cleaners declined for the first time in more than a decade during 2020. This was due to the economic impact of COVID-19, which made many consumers more cautious – leading them to save more and spend less.
Robotic vacuum cleaners exhibited the highest rate of retail volume sales growth in vacuum cleaners during the review period, and while the pandemic did impact demand for these appliances during 2020, retail volume sales continued to grow. Convenience is their main selling point, as they enable consumers to get on with other things while their floors are being cleaned.
Domestic player Koblenz Electrica SA de CV remained the dominant player in vacuum cleaners in 2020. Mexican consumers are extremely familiar with the Koblenz brand and generally regard it as offering high quality at an affordable price.
iRobot México’s iRobot Roomba i7+ is positioned a luxury vacuum cleaner that ‘cleans up after itself,’ as its automatic dirt disposal base makes cleaning the appliance a weekly or monthly task, rather than a daily one. It has a three-phase cleaning system and dual rubber brushes to provide powerful cleaning and is guided by smart mapping technology that learns, maps and adapts to every room.
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Overview
Discover the latest market trends and uncover sources of future market growth for the Vacuum Cleaners industry in Mexico with research from Euromonitor's team of in-country analysts.
Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.
If you're in the Vacuum Cleaners industry in Mexico, our research will save you time and money while empowering you to make informed, profitable decisions.
The Vacuum Cleaners in Mexico market research report includes:
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This industry report originates from Passport, our Consumer Appliances market research database.
Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.