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Country Report

Vacuum Cleaners in

Vacuum Cleaners in India

Feb 2019

US$990

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Executive Summary

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If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

PROSPECTS

Demand for vacuum cleaners in India is expected to remain moderate

The demand for vacuum cleaners in India remains low. With the easy availability of domestic help and low awareness of and demand for vacuum cleaners, sales remain moderate in India.

The rural-urban divide

People in rural India are not aware of vacuum cleaners, and the contribution to sales from the rural part of the country is quite low, which is restricting the growth of the category. The key consumer base for vacuum cleaners is people from urban households who are well-read and well-travelled, and are looking for convenience in cleaning, inspired by Western lifestyles.

Handheld vacuum cleaners shines as a quick cleaning solution

Handheld vacuum cleaners are considered quite small and handy. For consumers looking for a quick cleaning solution, handheld vacuum cleaners are preferred, and there has not been much increase in the prices of such products.

COMPETITIVE LANDSCAPE

Eureka Forbes remains dominant

Eureka Forbes continued to dominate vacuum cleaners in India in volume terms in 2018, followed by Panasonic Home Appliances India and LG Electronics India. Eureka Forbes is a pioneer in the development of vacuum cleaners, and this has been the core business segment for the company over the years, which helped the company to lead the category in India in 2018.

Little no new product development in domestic vacuum cleaners

There have not been any significant developments in vacuum cleaners due to stagnant retail demand. Companies are focusing more on industrial vacuum cleaners, sales of which are on the rise due to initiatives such as Swachh Bharat (Clean India Mission), which aims to clean up the streets, roads and infrastructure of India's cities, towns, and rural areas, initiated by the Indian government.

Dyson enters the Indian market

In a mainly inactive category, Dyson announced its entry in the Indian market with its latest technology high-performance vacuum cleaners. The company has stated that it is strongly investing in the Indian market and aims to become a leading company over the next five years.

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Vacuum Cleaners Market Sample Report Vacuum Cleaners Market Sample Data

Overview

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Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

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Overview

Discover the latest market trends and uncover sources of future market growth for the Vacuum Cleaners industry in India with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Vacuum Cleaners industry in India, our research will save you time and money while empowering you to make informed, profitable decisions.

The Vacuum Cleaners in India market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation of international and local products
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Vacuum Cleaners in India?
What are the major brands in India?
How have stick vacuum cleaners performance over the past 5 years?
Are robotic vacuum cleaners the future for the vacuum industry?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Consumer Appliances market research database.

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Vacuum Cleaners in India - Category analysis

HEADLINES

PROSPECTS

Demand for vacuum cleaners in India is expected to remain moderate

The rural-urban divide

Handheld vacuum cleaners shines as a quick cleaning solution

COMPETITIVE LANDSCAPE

Eureka Forbes remains dominant

Little no new product development in domestic vacuum cleaners

Dyson enters the Indian market

CATEGORY DATA

Table 1 Sales of Vacuum Cleaners by Category: Volume 2013-2018
Table 2 Sales of Vacuum Cleaners by Category: Value 2013-2018
Table 3 Sales of Vacuum Cleaners by Category: % Volume Growth 2013-2018
Table 4 Sales of Vacuum Cleaners by Category: % Value Growth 2013-2018
Table 5 NBO Company Shares of Vacuum Cleaners: % Volume 2014-2018
Table 6 LBN Brand Shares of Vacuum Cleaners: % Volume 2015-2018
Table 7 Distribution of Vacuum Cleaners by Format: % Volume 2013-2018
Table 8 Forecast Sales of Vacuum Cleaners by Category: Volume 2018-2023
Table 9 Forecast Sales of Vacuum Cleaners by Category: Value 2018-2023
Table 10 Forecast Sales of Vacuum Cleaners by Category: % Volume Growth 2018-2023
Table 11 Forecast Sales of Vacuum Cleaners by Category: % Value Growth 2018-2023

Consumer Appliances in India - Industry Overview

EXECUTIVE SUMMARY

Favourable economic conditions and changing lifestyles increase demand

Consumer appliances sees steady growth due to low penetration

India is in the spotlight as a lucrative market for both local and international players

Electronics and appliance specialist retailers remains the key distribution channel

Consumer appliances in India is set to exhibit steady growth over the forecast period

MARKET INDICATORS

Table 12 Household Penetration of Selected Total Stock Consumer Appliances by Category 2013-2018
Table 13 Replacement Cycles of Consumer Appliances by Category 2013-2018
Table 14 Forecast Household Penetration of Selected Total Stock Consumer Appliances by Category 2018-2023
Table 15 Forecast Replacement Cycles of Consumer Appliances by Category 2018-2023

MARKET DATA

Table 16 Sales of Consumer Appliances by Category: Volume 2013-2018
Table 17 Sales of Consumer Appliances by Category: Value 2013-2018
Table 18 Sales of Consumer Appliances by Category: % Volume Growth 2013-2018
Table 19 Sales of Consumer Appliances by Category: % Value Growth 2013-2018
Table 20 Sales of Major Appliances by Category and Built-in/Freestanding Split: Volume 2013-2018
Table 21 Sales of Major Appliances by Category and Built-in/Freestanding Split: Value 2013-2018
Table 22 Sales of Major Appliances by Category and Built-in/Freestanding Split: % Volume Growth 2013-2018
Table 23 Sales of Major Appliances by Category and Built-in/Freestanding Split: % Value Growth 2013-2018
Table 24 Sales of Small Appliances by Category: Volume 2013-2018
Table 25 Sales of Small Appliances by Category: Value 2013-2018
Table 26 Sales of Small Appliances by Category: % Volume Growth 2013-2018
Table 27 Sales of Small Appliances by Category: % Value Growth 2013-2018
Table 28 NBO Company Shares of Major Appliances: % Volume 2014-2018
Table 29 LBN Brand Shares of Major Appliances: % Volume 2015-2018
Table 30 NBO Company Shares of Small Appliances: % Volume 2014-2018
Table 31 LBN Brand Shares of Small Appliances: % Volume 2015-2018
Table 32 Distribution of Major Appliances by Format: % Volume 2013-2018
Table 33 Distribution of Small Appliances by Format: % Volume 2013-2018
Table 34 Forecast Sales of Consumer Appliances by Category: Volume 2018-2023
Table 35 Forecast Sales of Consumer Appliances by Category: Value 2018-2023
Table 36 Forecast Sales of Consumer Appliances by Category: % Volume Growth 2018-2023
Table 37 Forecast Sales of Consumer Appliances by Category: % Value Growth 2018-2023
Table 38 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: Volume 2018-2023
Table 39 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: Value 2018-2023
Table 40 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: % Volume Growth 2018-2023
Table 41 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: % Value Growth 2018-2023
Table 42 Forecast Sales of Small Appliances by Category: Volume 2018-2023
Table 43 Forecast Sales of Small Appliances by Category: Value 2018-2023
Table 44 Forecast Sales of Small Appliances by Category: % Volume Growth 2018-2023
Table 45 Forecast Sales of Small Appliances by Category: % Value Growth 2018-2023

Megatrends

Country Report

Vacuum Cleaners in India

New Report Guarantee

Executive Summary

New Report Guarantee

PROSPECTS

Demand for vacuum cleaners in India is expected to remain moderate

The rural-urban divide

Handheld vacuum cleaners shines as a quick cleaning solution

COMPETITIVE LANDSCAPE

Eureka Forbes remains dominant

Little no new product development in domestic vacuum cleaners

Dyson enters the Indian market

Samples

Overview

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Table of Contents

Vacuum Cleaners in India - Category analysis

HEADLINES

PROSPECTS

Demand for vacuum cleaners in India is expected to remain moderate

The rural-urban divide

Handheld vacuum cleaners shines as a quick cleaning solution

COMPETITIVE LANDSCAPE

Eureka Forbes remains dominant

Little no new product development in domestic vacuum cleaners

Dyson enters the Indian market

CATEGORY DATA

Consumer Appliances in India - Industry Overview

EXECUTIVE SUMMARY

Favourable economic conditions and changing lifestyles increase demand

Consumer appliances sees steady growth due to low penetration

India is in the spotlight as a lucrative market for both local and international players

Electronics and appliance specialist retailers remains the key distribution channel

Consumer appliances in India is set to exhibit steady growth over the forecast period

MARKET INDICATORS

MARKET DATA

DEFINITIONS

SOURCES

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