Childrenswear is expected to register steady value growth over the forecast period as economic conditions are expected to improve slightly in Morocco. However, most consumers are expected to remain highly price-conscious and are expected to wait for promotions and sales to bulk buy clothing for their children.
As Morocco is shifting towards smaller sized families and as life is returning to some sort of normality, more parents are expected to enrol their children in sports and activities at gyms, afterschool clubs and nursery/day-care settings. Parents are also expected to increase their spending on children’s apparel by purchasing sports clothes alongside normal casual clothes, which will further boost volume sales of childrenswear.
Baby and toddler wear is expected to see muted growth due to declining birth rates in Morocco. Most families tend to purchase baby and toddler clothes in hypermarkets or independent baby stores.
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Understand the latest market trends and future growth opportunities for the Childrenswear industry in Morocco with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Childrenswear industry in Morocco, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
This is the aggregation of baby and toddler wear, boys' clothing and girls' clothing.See All of Our Definitions
This report originates from Passport, our Childrenswear research and analysis database.
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