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Country Report

Childrenswear in

Childrenswear in Spain

15 pages, Feb 2018

US$990

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Executive Summary

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

PROSPECTS

Fewer children mean fewer sales

A decline in the Spanish birth rate is expected to be the biggest threat to the growth of childrenswear in the coming years. 2016 was the first year in Spanish demographic history in which the number of deaths was higher than the number of births.

Second-hand market posing increasing competition

As a result of the tough economic climate in Spain over the review period, consumer attitudes towards spending changed, with price playing a leading role in purchasing decisions. Low-cost brands such as Primark and Lefties saw a strong rise in sales, especially of their childrenswear.

Childrenswear influenced by adult fashion trends

In terms of trends, no major changes are expected over the forecast period, with childrenswear likely to continue to be influenced by teen and adult fashions, while manufacturers will also continue to focus on the use of popular cartoon and film characters.

COMPETITIVE LANDSCAPE

Fast fashion players lead sales

Few changes were seen in the childrenswear competitive landscape in 2017. The category continued to be led by the Inditex company Kiddy’s Class.

Non-fast fashion players

The importance of slow fashion in Spain is weak, especially within childrenswear, where price competition is fierce. Focusing on neither fast fashion nor slow fashion, there are a number or players present in the category which seek to offer good quality products at reasonable prices and are proving to be successful.

Private label maintains a solid share of sales

The penetration of private label remained strong in Spain in 2017. This is due to the popularity of banners such as Decathlon, Carrefour, Alcampo and El Corte Inglés, among others.

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Samples

Childrenswear Market Sample Report Childrenswear Market Sample Data

Overview

Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

Samples (FAQs about samples):

Delivery: Files are delivered directly into your account within a few minutes of purchase.

Overview

Discover the latest market trends and uncover sources of future market growth for the Childrenswear industry in Spain with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Childrenswear industry in Spain, our research will save you time and money while empowering you to make informed, profitable decisions.

The Childrenswear in Spain market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation of international and local products
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Childrenswear in Spain?
What are the major brands in Spain?
How dynamic is the growth of clothing and footwear internet sales?
What is the performance of women’s clothing vs men’s clothing?
What % of clothing and footwear sales goes through grocery retailers?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Apparel and Footwear market research database.

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Childrenswear in Spain - Category analysis

HEADLINES

PROSPECTS

Fewer children mean fewer sales

Second-hand market posing increasing competition

Childrenswear influenced by adult fashion trends

COMPETITIVE LANDSCAPE

Fast fashion players lead sales

Non-fast fashion players

Private label maintains a solid share of sales

CATEGORY DATA

Table 1 Sales of Childrenswear by Category: Volume 2012-2017
Table 2 Sales of Childrenswear by Category: Value 2012-2017
Table 3 Sales of Childrenswear by Category: % Volume Growth 2012-2017
Table 4 Sales of Childrenswear by Category: % Value Growth 2012-2017
Table 5 NBO Company Shares of Childrenswear: % Value 2013-2017
Table 6 LBN Brand Shares of Childrenswear: % Value 2014-2017
Table 7 Forecast Sales of Childrenswear by Category: Volume 2017-2022
Table 8 Forecast Sales of Childrenswear by Category: Value 2017-2022
Table 9 Forecast Sales of Childrenswear by Category: % Volume Growth 2017-2022
Table 10 Forecast Sales of Childrenswear by Category: % Value Growth 2017-2022

Apparel and Footwear in Spain - Industry Overview

EXECUTIVE SUMMARY

Price remains important to the average Spanish consumer

Healthier Spaniards want to look good

Fast fashion players focus on megastores while designers strike back

The rise of omni-channel retailing

Climate change to impact sales

MARKET DATA

Table 11 Sales of Apparel and Footwear by Category: Volume 2012-2017
Table 12 Sales of Apparel and Footwear by Category: Value 2012-2017
Table 13 Sales of Apparel and Footwear by Category: % Volume Growth 2012-2017
Table 14 Sales of Apparel and Footwear by Category: % Value Growth 2012-2017
Table 15 NBO Company Shares of Apparel and Footwear: % Value 2013-2017
Table 16 LBN Brand Shares of Apparel and Footwear: % Value 2014-2017
Table 17 Distribution of Apparel and Footwear by Format: % Value 2012-2017
Table 18 Distribution of Apparel and Footwear by Format and Category: % Value 2017
Table 19 Forecast Sales of Apparel and Footwear by Category: Volume 2017-2022
Table 20 Forecast Sales of Apparel and Footwear by Category: Value 2017-2022
Table 21 Forecast Sales of Apparel and Footwear by Category: % Volume Growth 2017-2022
Table 22 Forecast Sales of Apparel and Footwear by Category: % Value Growth 2017-2022

Megatrends

Country Report

Childrenswear in Spain

New Report Guarantee

Executive Summary

New Report Guarantee

PROSPECTS

Fewer children mean fewer sales

Second-hand market posing increasing competition

Childrenswear influenced by adult fashion trends

COMPETITIVE LANDSCAPE

Fast fashion players lead sales

Non-fast fashion players

Private label maintains a solid share of sales

Samples

Overview

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Samples (FAQs about samples):

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Table of Contents

Childrenswear in Spain - Category analysis

HEADLINES

PROSPECTS

Fewer children mean fewer sales

Second-hand market posing increasing competition

Childrenswear influenced by adult fashion trends

COMPETITIVE LANDSCAPE

Fast fashion players lead sales

Non-fast fashion players

Private label maintains a solid share of sales

CATEGORY DATA

Apparel and Footwear in Spain - Industry Overview

EXECUTIVE SUMMARY

Price remains important to the average Spanish consumer

Healthier Spaniards want to look good

Fast fashion players focus on megastores while designers strike back

The rise of omni-channel retailing

Climate change to impact sales

MARKET DATA

DEFINITIONS

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