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Learn moreFeb 2021
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During the initial stages of the pandemic, COVID-19 related restrictions imposed by the government to halt the spread of the virus had a strong negative impact on childrenswear. Schools and parks were closed and all sports activities were banned, while children under the age of 15 were not permitted to enter shopping centres.
The country’s birth rate fell in 2020 with per-child annual spend dropping as consumers tightened their belts. As a result, amidst unprecedented uncertainty, which came on the back of economic downturn in 2019, sales of childrenswear experienced contraction in 2020.
Prior to the pandemic, expats continued to leave Saudi Arabia due to the country’s Saudization policy. However, this came to a temporary halt in 2020 due to the closure of the Kingdom’s borders in a bid to contain the spread of the virus.
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Overview
Discover the latest market trends and uncover sources of future market growth for the Childrenswear industry in Saudi Arabia with research from Euromonitor's team of in-country analysts.
Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.
If you're in the Childrenswear industry in Saudi Arabia, our research will save you time and money while empowering you to make informed, profitable decisions.
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This industry report originates from Passport, our Apparel and Footwear market research database.
Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.