While the LG and Samsung brands have an established stronghold within home video in Israel, new players could begin eroding their share over the forecast period. For example, Chinese brand Xiaomi (Hamilton Electric & Electronics Ltd) only entered the local market in 2020, but it continues to make rapid gains in 2022.
OLED TVs is set to remain the most dynamic category within home video, outperforming the growth of LCD TVs. Consumers will continue seeking an improved viewing experience with advanced technology when considering purchasing a new television.
Appliances and electronics specialists will likely remain the main distribution channel for home video products with these stores typically carrying a wide range of televisions across the price spectrum, often with special promotions and discounts. Consumers also generally want to see and hear the product prior to purchase, especially when it comes to more expensive options.
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Understand the latest market trends and future growth opportunities for the Home Video industry in Israel with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Home Video industry in Israel, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Home Video includes televisions and video players.See All of Our Definitions
This report originates from Passport, our Home Video research and analysis database.
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