Competitive Landscape
Tcl’S Acquisition Strategy Accelerates Leadership as Rivals Consolidate
Home video in Canada is shifting towards a highly concentrated competitive structure. In 2021, Sony of Canada held the highest retail volume share at 31%, but by 2026 this share had declined to 17%, while TCL Corp rose from 13% to 23% and Hisense Canada advanced from 10% to 21%.
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Overview:
Understand the latest market trends and future growth opportunities for the Home Video industry in Canada with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Home Video industry in Canada, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Home Video in Canada report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Home Video in Canada?
- Which are the leading brands in Canada?
- How are products distributed in Canada?
- How is the rise of e-commerce changing the retail landscape?
- How are considerations such as urban development and the rise in single-person households driving sales growth?
- Where is technology taking the market? Which products are pioneering growth? Which face obsolescence?
- Where is future growth expected to be most dynamic?
Home Video in Canada - Category analysis
Key Data Insights
Home Video Summary
Tcl Captures Leadership as Chinese Brands Redefine Ownership
Oled Enters Mainstream as Affordability Reshapes Buying Patterns
Fee Restructuring Targets Large Screens as Demand Shifts Upward
Display Technology Set to Drive Value Gains
Larger Screens and Home Retailers to Reshape the Purchase Journey
Population Growth and Rising Expenditure Will Underpin Long-Term Demand
Tcl’S Acquisition Strategy Accelerates Leadership as Rivals Consolidate
The Plateau in E-Commerce Sales of Home Video
Redistribution of Offline Retail Towards Alternative Channels
Consumer Electronics in Canada - Industry Overview
2026 Developments
Key Data Insights
Apple and Best Buy Pass on Rising Memory Costs to Consumers, Not Premium Value
Tcl’S Acquisition of Sony’S Tv and Audio Business Shifts Control and Strategy
Quebec’S Right-To-Repair Law Redefines Durability and Consumer Choice Nationwide
Instalment Credit and Trade-In to Reshape Value Strategy
Online Consolidation to Shift Bargaining Power to Key Players
Quebec’S Statutory Warranty Set to Redefine Product Lifespans Nationwide
Apple Increases Share as Mergers Reshape Competitive Control
Regulatory Shifts and Pricing Actions Open New Business Opportunities
Offline Contraction Drives Structural Shift to E-Commerce
Channel Consolidation Concentrates Bargaining Power with Two Gatekeepers
Bnpl Schemes Drive Affordability Innovation in Portable Electronics
Online Channel Consolidation Pushes Innovation Towards Digital Experiences
Provincial Regulation Compels Localised Product Development and Compliance Innovation
Country Reports Disclaimer
The following categories and subcategories are included:
Home Video
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- Analogue TVs
- LCD TVs
- OLED TVs
- Plasma TVs
- Other TVs
- TV Combis
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- BD Players
- DVD Players
- Video Recorders
Why buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Home Video research and analysis database.
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