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Learn moreSep 2020
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After years of LCD TVs (the largest volume category within home video) being dominated by ever expanding screen sizes, smaller models recorded a resurgence in the US due to the pandemic. With the implementation of stay-at-home orders and health and safety restrictions on large indoor gatherings, many companies in the US shifted to a work from home format.
Component manufacturing relating to the production of televisions was one of the first industries to be hit by the emergence of COVID-19 in 2020. This led to a significant drop early in the year as LCD screen production was negatively impacted by a significant drop due to component shortages as well as material delays and workforce reductions.
Samsung retained its overall lead of home video in 2020, gaining further retail volume share within the largest category of LCD TVs in Q2, although the latter continued to be led by low-cost manufacturer Vizio Inc, as the only US-based company to sell this format at the end of the review period. With digital assistants continuing to make their way from the speaker and the smartphone to televisions, Samsung has managed to address this demand, not only offering its own proprietary assistant, Bixby, but its various models can also enable Amazon’s Alexa and Google Assistant, covering multiple assistants.
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Overview
Discover the latest market trends and uncover sources of future market growth for the Home Video industry in USA with research from Euromonitor's team of in-country analysts.
Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.
If you're in the Home Video industry in USA, our research will save you time and money while empowering you to make informed, profitable decisions.
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The Home Video in USA market research report includes:
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This industry report originates from Passport, our Consumer Electronics market research database.
Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.