Personal care appliances is predicted to see further, stable if moderate, retail volume growth through the forecast period. The basis for this is the continuing population growth in the country, along with an increasing number of households.
Characterised by a low penetration rate with plenty of growth potential, electric facial cleansers is expected to maintain its robust performance within personal care appliances over the forecast period. This corresponds to Austrian consumers’ increasing demands in terms of beauty and personal care, correlating with an increasing willing to spend money and try out new kinds of appliances within this area.
The high fragmentation of the competitive landscape in personal care appliances is likely to increase further over the forecast period. A notable reason for this is the growing role of e-commerce, where popular multinational players such as Amazon offer much larger arrays of brands than brick-and-mortal retailers.
Files are delivered directly into your account soon after payment is received and any tax is certification is verified (where applicable).
This report comes in PDF with additional info in Excel included.
Understand the latest market trends and future growth opportunities for the Personal Care Appliances industry in Austria with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Personal Care Appliances industry in Austria, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Personal Care Appliances
Personal care includes hair care appliances, body shavers, electric facial cleansers, oral care appliances and other personal care appliances.See All of Our Definitions
This report originates from Passport, our Personal Care Appliances research and analysis database.
If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extraction Free!