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Country Report

Portable Players in

Portable Players in Argentina

14 pages, Aug 2018

US$990

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Executive Summary

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

PROSPECTS

Multi-functionality wipes out portable media players

Retail volume sales of portable players in Argentina rocketed in the mid-2000s, reaching a peak in 2008. However, the category started to record sharp declines from 2011 due to the expansion of alternative media players, such as smartphones, tablets and laptops.

Wireless speakers takes advantage of portability and compatibility features

Wireless speakers registered strong retail volume growth in 2018. The main advantage of wireless speakers stems from its compatibility with other portable devices, such as smartphones, tablets and laptops.

Shortage of Spanish content is not the only obstacle for e-readers

The use of e-readers in Argentina is not widespread. Although the habit of reading is very popular in the country, e-books represented a low share of books, as Argentinians prefer printed books.

COMPETITIVE LANDSCAPE

No clear leader within wireless speakers

Wireless speakers has a highly fragmented landscape, and a high level of competition in Argentina. There was no single brand that held double-digit retail volume share in 2018.

New smart wireless speakers brand in Argentina

The local consumer electronics manufacturer Grupo Nucleo started to distribute the smart wireless speaker brand Divoom in Argentina. The first model introduced locally was the Timebox Mini.

Local players bet on e-readers

The lack of a considerable number of available titles written in Spanish over the review period was a constraint for the development of e-readers in Argentina. However, although e-reader numbers are expected to remain low, there is a growing supply of Spanish content for people who own e-readers.

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Overview

Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

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Overview

Discover the latest market trends and uncover sources of future market growth for the Portable Players industry in Argentina with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Portable Players industry in Argentina, our research will save you time and money while empowering you to make informed, profitable decisions.

The Portable Players in Argentina market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation of international and local products
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Portable Players in Argentina?
What are the major brands in Argentina?
What is the growth rate for digital cameras?
How is the growth of mobile phone cameras affecting the traditional camera market?
What are the latest trends in mirrorless cameras?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Consumer Electronics market research database.

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Portable Players in Argentina - Category analysis

HEADLINES

PROSPECTS

Multi-functionality wipes out portable media players

Wireless speakers takes advantage of portability and compatibility features

Shortage of Spanish content is not the only obstacle for e-readers

COMPETITIVE LANDSCAPE

No clear leader within wireless speakers

New smart wireless speakers brand in Argentina

Local players bet on e-readers

CATEGORY DATA

Table 1 Sales of Portable Players by Category: Volume 2013-2018
Table 2 Sales of Portable Players by Category: Value 2013-2018
Table 3 Sales of Portable Players by Category: % Volume Growth 2013-2018
Table 4 Sales of Portable Players by Category: % Value Growth 2013-2018
Table 5 NBO Company Shares of Portable Players: % Volume 2014-2018
Table 6 LBN Brand Shares of Portable Players: % Volume 2015-2018
Table 7 Distribution of Portable Players by Channel: % Volume 2013-2018
Table 8 Forecast Sales of Portable Players by Category: Volume 2018-2023
Table 9 Forecast Sales of Portable Players by Category: Value 2018-2023
Table 10 Forecast Sales of Portable Players by Category: % Volume Growth 2018-2023
Table 11 Forecast Sales of Portable Players by Category: % Value Growth 2018-2023

Consumer Electronics in Argentina - Industry Overview

EXECUTIVE SUMMARY

Weaker than expected macroeconomic indicators

Portability, multi-functionality and compatibility are winning factors

Samsung leads major categories

Consumers trust specialist retailers

Increasing imports and improving technology

MARKET DATA

Table 12 Sales of Consumer Electronics by Category: Volume 2013-2018
Table 13 Sales of Consumer Electronics by Category: Value 2013-2018
Table 14 Sales of Consumer Electronics by Category: % Volume Growth 2013-2018
Table 15 Sales of Consumer Electronics by Category: % Value Growth 2013-2018
Table 16 NBO Company Shares of Consumer Electronics: % Volume 2014-2018
Table 17 LBN Brand Shares of Consumer Electronics: % Volume 2015-2018
Table 18 Distribution of Consumer Electronics by Channel: % Volume 2013-2018
Table 19 Forecast Sales of Consumer Electronics by Category: Volume 2018-2023
Table 20 Forecast Sales of Consumer Electronics by Category: Value 2018-2023
Table 21 Forecast Sales of Consumer Electronics by Category: % Volume Growth 2018-2023
Table 22 Forecast Sales of Consumer Electronics by Category: % Value Growth 2018-2023

Megatrends

Country Report

Portable Players in Argentina

New Report Guarantee

Executive Summary

New Report Guarantee

PROSPECTS

Multi-functionality wipes out portable media players

Wireless speakers takes advantage of portability and compatibility features

Shortage of Spanish content is not the only obstacle for e-readers

COMPETITIVE LANDSCAPE

No clear leader within wireless speakers

New smart wireless speakers brand in Argentina

Local players bet on e-readers

Overview

Why buy this report?

SAMPLES (FAQS ABOUT SAMPLES):

Want to find out more about this report?

Table of Contents

Portable Players in Argentina - Category analysis

HEADLINES

PROSPECTS

Multi-functionality wipes out portable media players

Wireless speakers takes advantage of portability and compatibility features

Shortage of Spanish content is not the only obstacle for e-readers

COMPETITIVE LANDSCAPE

No clear leader within wireless speakers

New smart wireless speakers brand in Argentina

Local players bet on e-readers

CATEGORY DATA

Consumer Electronics in Argentina - Industry Overview

EXECUTIVE SUMMARY

Weaker than expected macroeconomic indicators

Portability, multi-functionality and compatibility are winning factors

Samsung leads major categories

Consumers trust specialist retailers

Increasing imports and improving technology

MARKET DATA

SOURCES

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