The integration of technology continues to advance, and connected devices are becoming more popular amongst consumers. Increased security, but above all, convenience and the benefits of energy efficiency, will be enormous growth drivers in the coming years from the perspective of rapid technological development.
As seen in recent years, smartphones and tablets continue to render the portable players category largely obsolete. The functions of portable multimedia players, such as watching videos and listening to music, have become largely outdated and offer little added value.
Despite the fact that most categories within portable players are expected to continue to decline in the forecast period, it is also the case that wireless speakers still has a great deal of potential, and is likely to become the sole driver of growth in portable players. In addition to existing demand, the constant technological progress of products at affordable prices, as well as their complementarity to smartphones, are key factors.
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Understand the latest market trends and future growth opportunities for the Portable Players industry in Germany with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Portable Players industry in Germany, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Portable Players
This report originates from Passport, our Portable Players research and analysis database.
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