In the forecast period, wireless speakers is projected to maintain strong positive growth. The highly fragmented space gives the opportunity for new entrants to position products at lower price points and offer greater integration into smart home systems and devices.
2022 has seen brands launch sleek, curved, smooth wireless speakers in a variety of neutral and colourful shades, differentiating their products through aesthetics. In addition, curved shapes, such as Amazon’s spherical Echo, allow for equal distribution of sound, improving the listening experience for consumers.
In 2022, Amazon acquired Roomba in a deal valued at USD1.7 billion, following Roomba’s advances in home-mapping technology in its robotic vacuum cleaners.
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Understand the latest market trends and future growth opportunities for the Portable Players industry in USA with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
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