Portable Players in South Africa

August 2022
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Overview:

Understand the latest market trends and future growth opportunities for the Portable Players industry in South Africa with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.

Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.

If you're in the Portable Players industry in South Africa, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.

The Portable Players in South Africa report includes:

  • Analysis of key supply-side and demand trends
  • Detailed segmentation of international and local products
  • Historic volume and value sizes, company and brand market shares
  • Five year forecasts of market trends and market growth
  • Robust and transparent research methodology, conducted in-country

This report answers:

  • What is the market size of Portable Players in South Africa?
  • Which are the leading brands in South Africa?
  • How are products distributed in South Africa?
  • How is the rise of e-commerce changing the retail landscape?
  • How has COVID-19 and accordant macroeconomic and retail disruption impacted consumer demand?
  • How are considerations such as urban development and the rise in single-person households driving sales growth?
  • Where is technology taking the market? Which products are pioneering growth? Which face obsolescence?
  • Where is future growth expected to be most dynamic?

Portable Players in South Africa - Category analysis

KEY DATA FINDINGS

2022 DEVELOPMENTS

Wireless speakers maintains strong growth trajectory, despite supply shortages and price increases
JBL strengthens leadership, followed at a distance by Volkano and Sony
Apple ends production of the iPod

PROSPECTS AND OPPORTUNITIES

Wireless speakers set to maintain upward trajectory to drive overall growth
Portable media players to become redundant, with e-readers remaining a declining niche
Technological innovation, smart home and convenience pose key opportunities for manufacturers

CATEGORY DATA

Table 1 Sales of Portable Players by Category: Volume 2017-2022 Table 2 Sales of Portable Players by Category: Value 2017-2022 Table 3 Sales of Portable Players by Category: % Volume Growth 2017-2022 Table 4 Sales of Portable Players by Category: % Value Growth 2017-2022 Table 5 NBO Company Shares of Portable Players: % Volume 2018-2022 Table 6 LBN Brand Shares of Portable Players: % Volume 2019-2022 Table 7 Distribution of Portable Players by Channel: % Volume 2017-2022 Table 8 Forecast Sales of Portable Players by Category: Volume 2022-2027 Table 9 Forecast Sales of Portable Players by Category: Value 2022-2027 Table 10 Forecast Sales of Portable Players by Category: % Volume Growth 2022-2027 Table 11 Forecast Sales of Portable Players by Category: % Value Growth 2022-2027

Consumer Electronics in South Africa - Industry Overview

EXECUTIVE SUMMARY

Consumer electronics in 2022: The big picture
2022 key trends
Competitive landscape
Retailing developments
What next for consumer electronics?

MARKET DATA

Table 12 Sales of Consumer Electronics by Category: Volume 2017-2022 Table 13 Sales of Consumer Electronics by Category: Value 2017-2022 Table 14 Sales of Consumer Electronics by Category: % Volume Growth 2017-2022 Table 15 Sales of Consumer Electronics by Category: % Value Growth 2017-2022 Table 16 NBO Company Shares of Consumer Electronics: % Volume 2018-2022 Table 17 LBN Brand Shares of Consumer Electronics: % Volume 2019-2022 Table 18 Distribution of Consumer Electronics by Channel: % Volume 2017-2022 Table 19 Forecast Sales of Consumer Electronics by Category: Volume 2022-2027 Table 20 Forecast Sales of Consumer Electronics by Category: Value 2022-2027 Table 21 Forecast Sales of Consumer Electronics by Category: % Volume Growth 2022-2027 Table 22 Forecast Sales of Consumer Electronics by Category: % Value Growth 2022-2027

DISCLAIMER

SOURCES

Summary 1 Research Sources
The following categories and subcategories are included:

Portable Players

  • E-Readers
    • Portable Multimedia Players
    • Other Portable Media Players
  • Wireless Speakers

Portable Players

Consist of E-Readers and Portable Media Players.

See All of Our Definitions
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Why buy this report?

  • Gain competitive intelligence about market leaders
  • Track key industry trends, opportunities and threats
  • Inform your marketing, brand, strategy and market development, sales and supply functions

This report originates from Passport, our Portable Players research and analysis database.

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