Increasing smartphone penetration will continue to drive up the demand for wireless speakers, with consumers increasingly relying on their smartphones for listening to music and streaming content. These products are popular in urban areas among those living in confined apartments who appreciate space saving solutions.
E-readers will likely continue to decline at a steady pace over the forecast period with these products facing rising competition from smartphones and tablets. In the case of smartphones this is being partly driven by the increasing size of the screens which are making it easier to read e-books and online content.
Romanians will likely become increasingly interested in the latest technology trends and will be even more demanding when it comes to their devices. This should prompt manufacturers of wireless speakers to rely more and more on innovation with the key being to deliver consumers products which have modern and daring designs and which can deliver state-of-the-art features and functionality.
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Understand the latest market trends and future growth opportunities for the Portable Players industry in Romania with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Portable Players industry in Romania, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Consist of E-Readers and Portable Media Players.See All of Our Definitions
This report originates from Passport, our Portable Players research and analysis database.
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