Sleep aids will register moderate growth over the forecast period, in what will remain a small product area in terms of value sales. At the same time, certain consumer groups have large potential for growth.
E-commerce is expected to continue to gain value share in the coming years, as consumers must come to appreciate the convenience of the channel. With more people being forced to use e-commerce during last years’ pandemic lockdowns, such retailers have made improvements in their delivery infrastructure, thus making the channel even more appealing.
Whilst the Food and Drug Association continues to issue strict controls on sleep aids each year, also highly recommending that consumers see a doctor instead of self-prescribing, an unwillingness amongst consumers to visit doctors’ surgeries may encourage self-medication. This could stimulate OTC sales of these products over the forecast period.
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Understand the latest market trends and future growth opportunities for the Sleep Aids industry in Taiwan with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
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These aids include combinations of active ingredients (e.g. diphenhydramine + acetaminophen) and single ingredient (e.g. doxylamine succinate). Herbal remedies made with valerian root, passionflower, and others, are included. This category also tracks melatonin products - a hormone, even if they are classified as a dietary supplement in some countries.See All of Our Definitions
This report originates from Passport, our Sleep Aids research and analysis database.
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