At the end of the review period sleep aids was still a consumer health category at an incipient stage of development in the Philippines. While this means that sales remain relatively low, it also means that there is significant room for expansion and development in sleep aids during the forecast period.
Another area in which diversification is likely to be seen in sleep aid during the forecast period is delivery formats. At the end of the review period, the vast majority of sleep aids available via OTC channels in the Philippines were offered in capsule format.
The key background trend that is set to influence sales of sleep aids in the Philippines over the forecast period is the increasing importance of the business process outsourcing (BPO) industry for the country’s economy. Over the course of the past decade, BPO companies have flocked to the Philippines, attracted by the country’s huge population of enthusiastic, reliable young professionals who, crucially, speak fluent, barely accented English.
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Understand the latest market trends and future growth opportunities for the Sleep Aids industry in Philippines with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Sleep Aids industry in Philippines, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
These aids include combinations of active ingredients (e.g. diphenhydramine + acetaminophen) and single ingredient (e.g. doxylamine succinate). Herbal remedies made with valerian root, passionflower, and others, are included. This category also tracks melatonin products - a hormone, even if they are classified as a dietary supplement in some countries.
See All of Our DefinitionsThis report originates from Passport, our Sleep Aids research and analysis database.
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