Executive Summary

Oct 2019
Consumer appliances sees robust volume and value growth

In 2018, consumer appliances in South Korea continued to post robust volume and current value growth. The volume growth of major appliances was higher than that of small appliances, because of the popularity of built-in appliances through the construction channel, and IoT and AI functions on connected appliances.

Air quality issues foster volume growth

During the spring, yellow sand has always been a serious threat to respiratory health in South Korea, although micro dust is now considered the most serious cause of health problems. The dust affects air quality, which is a health concern throughout the year.

LG Electronics and Samsung Electronics maintain their leading positions

LG Electronics expanded the volume share gap from Samsung Electronics in 2018. Both companies compete across major appliances categories and some small appliances categories, such as vacuum cleaners.

Electronics and appliance specialist retailers maintains an important role

The highest share of retail distribution in 2018 came from electronics and appliance specialist retailers. These include Lotte Hi-Mart, Electro Land, Samsung Digital Plaza and LG Best Shop.

Connected appliances will lead to growth

Consumer appliances is expected to record a positive volume CAGR over the forecast period; however, the growth rate is expected to be lower than in the review period. Major appliances is set to see slightly higher growth than small appliances due to technological developments such as IoT and AI.

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Overview

Discover the latest market trends and uncover sources of future market growth for the Consumer Appliances industry in South Korea with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Consumer Appliances industry in South Korea, our research will save you time and money while empowering you to make informed, profitable decisions.

When you purchase this report, you also get the data and the content from these category reports in South Korea for free:

The Consumer Appliances in South Korea market research report includes:

  • Analysis of key supply-side and demand trends
  • Detailed segmentation of international and local products
  • Historic volumes and values, company and brand market shares
  • Five year forecasts of market trends and market growth
  • Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

  • What is the market size of Consumer Appliances in South Korea?
  • What are the major brands in South Korea?
  • How was category performance been affected by current economic climate?
  • How is penetration for consumer appliances going to develop over the medium term?

Why buy this report?

  • Gain competitive intelligence about market leaders
  • Track key industry trends, opportunities and threats
  • Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Consumer Appliances market research database.

Consumer Appliances in South Korea

EXECUTIVE SUMMARY

Consumer appliances sees robust volume and value growth
Air quality issues foster volume growth
LG Electronics and Samsung Electronics maintain their leading positions
Electronics and appliance specialist retailers maintains an important role
Connected appliances will lead to growth

MARKET INDICATORS

Table 1 Household Penetration of Selected Total Stock Consumer Appliances by Category 2013-2018
Table 2 Replacement Cycles of Consumer Appliances by Category 2013-2018
Table 3 Forecast Household Penetration of Selected Total Stock Consumer Appliances by Category 2018-2023
Table 4 Forecast Replacement Cycles of Consumer Appliances by Category 2018-2023

MARKET DATA

Table 5 Sales of Consumer Appliances by Category: Volume 2013-2018
Table 6 Sales of Consumer Appliances by Category: Value 2013-2018
Table 7 Sales of Consumer Appliances by Category: % Volume Growth 2013-2018
Table 8 Sales of Consumer Appliances by Category: % Value Growth 2013-2018
Table 9 Sales of Major Appliances by Category and Built-in/Freestanding Split: Volume 2013-2018
Table 10 Sales of Major Appliances by Category and Built-in/Freestanding Split: Value 2013-2018
Table 11 Sales of Major Appliances by Category and Built-in/Freestanding Split: % Volume Growth 2013-2018
Table 12 Sales of Major Appliances by Category and Built-in/Freestanding Split: % Value Growth 2013-2018
Table 13 Sales of Small Appliances by Category: Volume 2013-2018
Table 14 Sales of Small Appliances by Category: Value 2013-2018
Table 15 Sales of Small Appliances by Category: % Volume Growth 2013-2018
Table 16 Sales of Small Appliances by Category: % Value Growth 2013-2018
Table 17 NBO Company Shares of Major Appliances: % Volume 2014-2018
Table 18 LBN Brand Shares of Major Appliances: % Volume 2015-2018
Table 19 NBO Company Shares of Small Appliances: % Volume 2014-2018
Table 20 LBN Brand Shares of Small Appliances: % Volume 2015-2018
Table 21 Distribution of Major Appliances by Format: % Volume 2013-2018
Table 22 Distribution of Small Appliances by Format: % Volume 2013-2018
Table 23 Forecast Sales of Consumer Appliances by Category: Volume 2018-2023
Table 24 Forecast Sales of Consumer Appliances by Category: Value 2018-2023
Table 25 Forecast Sales of Consumer Appliances by Category: % Volume Growth 2018-2023
Table 26 Forecast Sales of Consumer Appliances by Category: % Value Growth 2018-2023
Table 27 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: Volume 2018-2023
Table 28 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: Value 2018-2023
Table 29 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: % Volume Growth 2018-2023
Table 30 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: % Value Growth 2018-2023
Table 31 Forecast Sales of Small Appliances by Category: Volume 2018-2023
Table 32 Forecast Sales of Small Appliances by Category: Value 2018-2023
Table 33 Forecast Sales of Small Appliances by Category: % Volume Growth 2018-2023
Table 34 Forecast Sales of Small Appliances by Category: % Value Growth 2018-2023

SOURCES

Summary 1 Research Sources

Consumer Appliances in South Korea

EXECUTIVE SUMMARY

Consumer appliances sees robust volume and value growth
Air quality issues foster volume growth
LG Electronics and Samsung Electronics maintain their leading positions
Electronics and appliance specialist retailers maintains an important role
Connected appliances will lead to growth

MARKET INDICATORS

Table 35 Household Penetration of Selected Total Stock Consumer Appliances by Category 2013-2018
Table 36 Replacement Cycles of Consumer Appliances by Category 2013-2018
Table 37 Forecast Household Penetration of Selected Total Stock Consumer Appliances by Category 2018-2023
Table 38 Forecast Replacement Cycles of Consumer Appliances by Category 2018-2023

MARKET DATA

Table 39 Sales of Consumer Appliances by Category: Volume 2013-2018
Table 40 Sales of Consumer Appliances by Category: Value 2013-2018
Table 41 Sales of Consumer Appliances by Category: % Volume Growth 2013-2018
Table 42 Sales of Consumer Appliances by Category: % Value Growth 2013-2018
Table 43 Sales of Major Appliances by Category and Built-in/Freestanding Split: Volume 2013-2018
Table 44 Sales of Major Appliances by Category and Built-in/Freestanding Split: Value 2013-2018
Table 45 Sales of Major Appliances by Category and Built-in/Freestanding Split: % Volume Growth 2013-2018
Table 46 Sales of Major Appliances by Category and Built-in/Freestanding Split: % Value Growth 2013-2018
Table 47 Sales of Small Appliances by Category: Volume 2013-2018
Table 48 Sales of Small Appliances by Category: Value 2013-2018
Table 49 Sales of Small Appliances by Category: % Volume Growth 2013-2018
Table 50 Sales of Small Appliances by Category: % Value Growth 2013-2018
Table 51 NBO Company Shares of Major Appliances: % Volume 2014-2018
Table 52 LBN Brand Shares of Major Appliances: % Volume 2015-2018
Table 53 NBO Company Shares of Small Appliances: % Volume 2014-2018
Table 54 LBN Brand Shares of Small Appliances: % Volume 2015-2018
Table 55 Distribution of Major Appliances by Format: % Volume 2013-2018
Table 56 Distribution of Small Appliances by Format: % Volume 2013-2018
Table 57 Forecast Sales of Consumer Appliances by Category: Volume 2018-2023
Table 58 Forecast Sales of Consumer Appliances by Category: Value 2018-2023
Table 59 Forecast Sales of Consumer Appliances by Category: % Volume Growth 2018-2023
Table 60 Forecast Sales of Consumer Appliances by Category: % Value Growth 2018-2023
Table 61 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: Volume 2018-2023
Table 62 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: Value 2018-2023
Table 63 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: % Volume Growth 2018-2023
Table 64 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: % Value Growth 2018-2023
Table 65 Forecast Sales of Small Appliances by Category: Volume 2018-2023
Table 66 Forecast Sales of Small Appliances by Category: Value 2018-2023
Table 67 Forecast Sales of Small Appliances by Category: % Volume Growth 2018-2023
Table 68 Forecast Sales of Small Appliances by Category: % Value Growth 2018-2023

SOURCES

Summary 2 Research Sources

Consumer Appliances in South Korea

EXECUTIVE SUMMARY

Consumer appliances sees robust volume and value growth
Air quality issues foster volume growth
LG Electronics and Samsung Electronics maintain their leading positions
Electronics and appliance specialist retailers maintains an important role
Connected appliances will lead to growth

MARKET INDICATORS

Table 69 Household Penetration of Selected Total Stock Consumer Appliances by Category 2013-2018
Table 70 Replacement Cycles of Consumer Appliances by Category 2013-2018
Table 71 Forecast Household Penetration of Selected Total Stock Consumer Appliances by Category 2018-2023
Table 72 Forecast Replacement Cycles of Consumer Appliances by Category 2018-2023

MARKET DATA

Table 73 Sales of Consumer Appliances by Category: Volume 2013-2018
Table 74 Sales of Consumer Appliances by Category: Value 2013-2018
Table 75 Sales of Consumer Appliances by Category: % Volume Growth 2013-2018
Table 76 Sales of Consumer Appliances by Category: % Value Growth 2013-2018
Table 77 Sales of Major Appliances by Category and Built-in/Freestanding Split: Volume 2013-2018
Table 78 Sales of Major Appliances by Category and Built-in/Freestanding Split: Value 2013-2018
Table 79 Sales of Major Appliances by Category and Built-in/Freestanding Split: % Volume Growth 2013-2018
Table 80 Sales of Major Appliances by Category and Built-in/Freestanding Split: % Value Growth 2013-2018
Table 81 Sales of Small Appliances by Category: Volume 2013-2018
Table 82 Sales of Small Appliances by Category: Value 2013-2018
Table 83 Sales of Small Appliances by Category: % Volume Growth 2013-2018
Table 84 Sales of Small Appliances by Category: % Value Growth 2013-2018
Table 85 NBO Company Shares of Major Appliances: % Volume 2014-2018
Table 86 LBN Brand Shares of Major Appliances: % Volume 2015-2018
Table 87 NBO Company Shares of Small Appliances: % Volume 2014-2018
Table 88 LBN Brand Shares of Small Appliances: % Volume 2015-2018
Table 89 Distribution of Major Appliances by Format: % Volume 2013-2018
Table 90 Distribution of Small Appliances by Format: % Volume 2013-2018
Table 91 Forecast Sales of Consumer Appliances by Category: Volume 2018-2023
Table 92 Forecast Sales of Consumer Appliances by Category: Value 2018-2023
Table 93 Forecast Sales of Consumer Appliances by Category: % Volume Growth 2018-2023
Table 94 Forecast Sales of Consumer Appliances by Category: % Value Growth 2018-2023
Table 95 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: Volume 2018-2023
Table 96 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: Value 2018-2023
Table 97 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: % Volume Growth 2018-2023
Table 98 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: % Value Growth 2018-2023
Table 99 Forecast Sales of Small Appliances by Category: Volume 2018-2023
Table 100 Forecast Sales of Small Appliances by Category: Value 2018-2023
Table 101 Forecast Sales of Small Appliances by Category: % Volume Growth 2018-2023
Table 102 Forecast Sales of Small Appliances by Category: % Value Growth 2018-2023

SOURCES

Summary 3 Research Sources

Consumer Appliances in South Korea

EXECUTIVE SUMMARY

Consumer appliances sees robust volume and value growth
Air quality issues foster volume growth
LG Electronics and Samsung Electronics maintain their leading positions
Electronics and appliance specialist retailers maintains an important role
Connected appliances will lead to growth

MARKET INDICATORS

Table 103 Household Penetration of Selected Total Stock Consumer Appliances by Category 2013-2018
Table 104 Replacement Cycles of Consumer Appliances by Category 2013-2018
Table 105 Forecast Household Penetration of Selected Total Stock Consumer Appliances by Category 2018-2023
Table 106 Forecast Replacement Cycles of Consumer Appliances by Category 2018-2023

MARKET DATA

Table 107 Sales of Consumer Appliances by Category: Volume 2013-2018
Table 108 Sales of Consumer Appliances by Category: Value 2013-2018
Table 109 Sales of Consumer Appliances by Category: % Volume Growth 2013-2018
Table 110 Sales of Consumer Appliances by Category: % Value Growth 2013-2018
Table 111 Sales of Major Appliances by Category and Built-in/Freestanding Split: Volume 2013-2018
Table 112 Sales of Major Appliances by Category and Built-in/Freestanding Split: Value 2013-2018
Table 113 Sales of Major Appliances by Category and Built-in/Freestanding Split: % Volume Growth 2013-2018
Table 114 Sales of Major Appliances by Category and Built-in/Freestanding Split: % Value Growth 2013-2018
Table 115 Sales of Small Appliances by Category: Volume 2013-2018
Table 116 Sales of Small Appliances by Category: Value 2013-2018
Table 117 Sales of Small Appliances by Category: % Volume Growth 2013-2018
Table 118 Sales of Small Appliances by Category: % Value Growth 2013-2018
Table 119 NBO Company Shares of Major Appliances: % Volume 2014-2018
Table 120 LBN Brand Shares of Major Appliances: % Volume 2015-2018
Table 121 NBO Company Shares of Small Appliances: % Volume 2014-2018
Table 122 LBN Brand Shares of Small Appliances: % Volume 2015-2018
Table 123 Distribution of Major Appliances by Format: % Volume 2013-2018
Table 124 Distribution of Small Appliances by Format: % Volume 2013-2018
Table 125 Forecast Sales of Consumer Appliances by Category: Volume 2018-2023
Table 126 Forecast Sales of Consumer Appliances by Category: Value 2018-2023
Table 127 Forecast Sales of Consumer Appliances by Category: % Volume Growth 2018-2023
Table 128 Forecast Sales of Consumer Appliances by Category: % Value Growth 2018-2023
Table 129 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: Volume 2018-2023
Table 130 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: Value 2018-2023
Table 131 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: % Volume Growth 2018-2023
Table 132 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: % Value Growth 2018-2023
Table 133 Forecast Sales of Small Appliances by Category: Volume 2018-2023
Table 134 Forecast Sales of Small Appliances by Category: Value 2018-2023
Table 135 Forecast Sales of Small Appliances by Category: % Volume Growth 2018-2023
Table 136 Forecast Sales of Small Appliances by Category: % Value Growth 2018-2023

SOURCES

Summary 4 Research Sources

Air Treatment Products in South Korea

HEADLINES

PROSPECTS

Air treatment products sees volume growth due to climate change
Rising awareness of air quality drives the growth of air treatment products
Electronics and appliance specialist retailers continues to dominate

COMPETITIVE LANDSCAPE

Samsung Electronics remains the leader in air treatment products
Advanced technologies such as AI and IoT make consumers’ lives more comfortable
Shinil Industrial’s air circulator
Chart 1 Shinil Industrial Co Ltd

CATEGORY DATA

Table 137 Sales of Air Treatment Products by Category: Volume 2013-2018
Table 138 Sales of Air Treatment Products by Category: Value 2013-2018
Table 139 Sales of Air Treatment Products by Category: % Volume Growth 2013-2018
Table 140 Sales of Air Treatment Products by Category: % Value Growth 2013-2018
Table 141 Sales of Air Conditioners by Connected Appliances: % Volume 2014-2018
Table 142 NBO Company Shares of Air Treatment Products: % Volume 2014-2018
Table 143 LBN Brand Shares of Air Treatment Products: % Volume 2015-2018
Table 144 Distribution of Air Treatment Products by Format: % Volume 2013-2018
Table 145 Production, Imports and Exports of Air Conditioners: Total Volume 2013-2018
Table 146 Forecast Sales of Air Treatment Products by Category: Volume 2018-2023
Table 147 Forecast Sales of Air Treatment Products by Category: Value 2018-2023
Table 148 Forecast Sales of Air Treatment Products by Category: % Volume Growth 2018-2023
Table 149 Forecast Sales of Air Treatment Products by Category: % Value Growth 2018-2023

Dishwashers in South Korea

HEADLINES

PROSPECTS

Potential for growth in dishwashers
Higher growth for built-in than freestanding dishwashers
Construction, home shopping and internet retailing increase their shares

COMPETITIVE LANDSCAPE

SK Magic maintains its lead, followed by the two Korean giants
Miele introduces new products and reduces its prices
Foreign companies are increasing their shares, but remain weak

CATEGORY DATA

Table 150 Sales of Dishwashers by Category: Volume 2013-2018
Table 151 Sales of Dishwashers by Category: Value 2013-2018
Table 152 Sales of Dishwashers by Category: % Volume Growth 2013-2018
Table 153 Sales of Dishwashers by Category: % Value Growth 2013-2018
Table 154 Sales of Dishwashers by Format: % Volume 2013-2018
Table 155 Sales of Dishwashers by Connected Appliances: % Volume 2014-2018
Table 156 NBO Company Shares of Dishwashers: % Volume 2014-2018
Table 157 LBN Brand Shares of Dishwashers: % Volume 2015-2018
Table 158 Distribution of Dishwashers by Format: % Volume 2013-2018
Table 159 Production, Imports and Exports of Dishwashers: Total Volume 2013-2018
Table 160 Forecast Sales of Dishwashers by Category: Volume 2018-2023
Table 161 Forecast Sales of Dishwashers by Category: Value 2018-2023
Table 162 Forecast Sales of Dishwashers by Category: % Volume Growth 2018-2023
Table 163 Forecast Sales of Dishwashers by Category: % Value Growth 2018-2023

Food Preparation Appliances in South Korea

HEADLINES

PROSPECTS

Blenders is set to lift the volume growth of food preparation appliances
Declining volume sales of slow juicers due to maturity
Share moves from electronics and appliance specialists to internet retailing

COMPETITIVE LANDSCAPE

Philips Korea maintains its lead in food preparation appliances
The decreasing presence of domestic companies
Hurom addresses the weak points in its portfolio

CATEGORY DATA

Table 164 Sales of Food Preparation Appliances by Category: Volume 2013-2018
Table 165 Sales of Food Preparation Appliances by Category: Value 2013-2018
Table 166 Sales of Food Preparation Appliances by Category: % Volume Growth 2013-2018
Table 167 Sales of Food Preparation Appliances by Category: % Value Growth 2013-2018
Table 168 NBO Company Shares of Food Preparation Appliances: % Volume 2014-2018
Table 169 LBN Brand Shares of Food Preparation Appliances: % Volume 2015-2018
Table 170 Distribution of Food Preparation Appliances by Format: % Volume 2013-2018
Table 171 Forecast Sales of Food Preparation Appliances by Category: Volume 2018-2023
Table 172 Forecast Sales of Food Preparation Appliances by Category: Value 2018-2023
Table 173 Forecast Sales of Food Preparation Appliances by Category: % Volume Growth 2018-2023
Table 174 Forecast Sales of Food Preparation Appliances by Category: % Value Growth 2018-2023

Microwaves in South Korea

HEADLINES

PROSPECTS

Volume growth is expected due to the heat and changing demographics
Freestanding microwaves accounts for most sales
The decline of electronics and appliance specialists and the growth of hypermarkets

COMPETITIVE LANDSCAPE

Samsung Electronics maintains its lead, followed by SK Magic and LG Electronics
Domestic companies lead
Retail players enter microwaves

CATEGORY DATA

Table 175 Sales of Microwaves by Category: Volume 2013-2018
Table 176 Sales of Microwaves by Category: Value 2013-2018
Table 177 Sales of Microwaves by Category: % Volume Growth 2013-2018
Table 178 Sales of Microwaves by Category: % Value Growth 2013-2018
Table 179 Sales of Microwaves by Connected Appliances: % Volume 2014-2018
Table 180 NBO Company Shares of Microwaves: % Volume 2014-2018
Table 181 LBN Brand Shares of Microwaves: % Volume 2015-2018
Table 182 Distribution of Microwaves by Format: % Volume 2013-2018
Table 183 Production, Imports and Exports of Microwaves: Total Volume 2013-2018
Table 184 Forecast Sales of Microwaves by Category: Volume 2018-2023
Table 185 Forecast Sales of Microwaves by Category: Value 2018-2023
Table 186 Forecast Sales of Microwaves by Category: % Volume Growth 2018-2023
Table 187 Forecast Sales of Microwaves by Category: % Value Growth 2018-2023

Personal Care Appliances in South Korea

HEADLINES

PROSPECTS

The continued growth of personal care appliances
Oral care appliances is set to see a slower volume performance
The declining share of electronics and appliance specialist retailers

COMPETITIVE LANDSCAPE

Procter & Gamble Korea maintains its lead in personal care appliances
UNIX Corp remains in second place
The dominance of international players in personal care appliances

CATEGORY DATA

Table 188 Sales of Personal Care Appliances by Category: Volume 2013-2018
Table 189 Sales of Personal Care Appliances by Category: Value 2013-2018
Table 190 Sales of Personal Care Appliances by Category: % Volume Growth 2013-2018
Table 191 Sales of Personal Care Appliances by Category: % Value Growth 2013-2018
Table 192 Sales of Body Shavers by Format: % Volume 2013-2018
Table 193 Sales of Hair Care Appliances by Format: % Volume 2013-2018
Table 194 NBO Company Shares of Personal Care Appliances 2014-2018
Table 195 LBN Brand Shares of Personal Care Appliances 2015-2018
Table 196 Distribution of Personal Care Appliances by Format: % Volume 2013-2018
Table 197 Forecast Sales of Personal Care Appliances by Category: Volume 2018-2023
Table 198 Forecast Sales of Personal Care Appliances by Category: Value 2018-2023
Table 199 Forecast Sales of Personal Care Appliances by Category: % Volume Growth 2018-2023
Table 200 Forecast Sales of Personal Care Appliances by Category: % Value Growth 2018-2023

Small Cooking Appliances in South Korea

HEADLINES

PROSPECTS

A volume increase is expected for small cooking appliances thanks to light fryers
The decreasing importance of rice cookers
The declining share of electronics and appliance specialist retailers

COMPETITIVE LANDSCAPE

Cuckoo Electronics and Lihom-Cuchen remain the leaders
The rising popularity of air fryers
Nestlé Korea dominates hard pod coffee machines

CATEGORY DATA

Table 201 Sales of Small Cooking Appliances by Category: Volume 2013-2018
Table 202 Sales of Small Cooking Appliances by Category: Value 2013-2018
Table 203 Sales of Small Cooking Appliances by Category: % Volume Growth 2013-2018
Table 204 Sales of Small Cooking Appliances by Category: % Value Growth 2013-2018
Table 205 Sales of Freestanding Hobs by Format: % Volume 2013-2018
Table 206 NBO Company Shares of Small Cooking Appliances: % Volume 2014-2018
Table 207 LBN Brand Shares of Small Cooking Appliances: % Volume 2015-2018
Table 208 Distribution of Small Cooking Appliances by Format: % Volume 2013-2018
Table 209 Forecast Sales of Small Cooking Appliances by Category: Volume 2018-2023
Table 210 Forecast Sales of Small Cooking Appliances by Category: Value 2018-2023
Table 211 Forecast Sales of Small Cooking Appliances by Category: % Volume Growth 2018-2023
Table 212 Forecast Sales of Small Cooking Appliances by Category: % Value Growth 2018-2023

Vacuum Cleaners in South Korea

HEADLINES

PROSPECTS

Standard vacuum cleaners is driven by handheld vacuum cleaners
Robotic vacuum cleaners is a rising star
Electronics and appliance specialist retailers continues to dominate

COMPETITIVE LANDSCAPE

LG Electronics maintains its lead in vacuum cleaners
The share gap between local and international players is closing
A new era for robotic vacuum cleaners

CATEGORY DATA

Table 213 Sales of Vacuum Cleaners by Category: Volume 2013-2018
Table 214 Sales of Vacuum Cleaners by Category: Value 2013-2018
Table 215 Sales of Vacuum Cleaners by Category: % Volume Growth 2013-2018
Table 216 Sales of Vacuum Cleaners by Category: % Value Growth 2013-2018
Table 217 Sales of Robotic Vacuum Cleaners by Connected Appliances: % Volume 2014-2018
Table 218 NBO Company Shares of Vacuum Cleaners: % Volume 2014-2018
Table 219 LBN Brand Shares of Vacuum Cleaners: % Volume 2015-2018
Table 220 Distribution of Vacuum Cleaners by Format: % Volume 2013-2018
Table 221 Forecast Sales of Vacuum Cleaners by Category: Volume 2018-2023
Table 222 Forecast Sales of Vacuum Cleaners by Category: Value 2018-2023
Table 223 Forecast Sales of Vacuum Cleaners by Category: % Volume Growth 2018-2023
Table 224 Forecast Sales of Vacuum Cleaners by Category: % Value Growth 2018-2023

Home Laundry Appliances in South Korea

HEADLINES

PROSPECTS

Significant demand for automatic dryers
Freestanding vs built-in home laundry appliances
Changes in distribution

COMPETITIVE LANDSCAPE

LG Electronics maintains its strong lead, followed by Samsung Electronics
Local companies dominate
LG’s Tromm Twinwash
Chart 2 LG Electronics

CATEGORY DATA

Table 225 Sales of Home Laundry Appliances by Category: Volume 2013-2018
Table 226 Sales of Home Laundry Appliances by Category: Value 2013-2018
Table 227 Sales of Home Laundry Appliances by Category: % Volume Growth 2013-2018
Table 228 Sales of Home Laundry Appliances by Category: % Value Growth 2013-2018
Table 229 Sales of Automatic Washer Dryers by Connected Appliances: % Volume 2014-2018
Table 230 Sales of Automatic Washing Machines by Format: % Volume 2013-2018
Table 231 Sales of Automatic Washing Machines by Volume Capacity: % Volume 2013-2018
Table 232 Sales of Automatic Washing Machines by Connected Appliances: % Volume 2014-2018
Table 233 NBO Company Shares of Home Laundry Appliances: % Volume 2014-2018
Table 234 LBN Brand Shares of Home Laundry Appliances: % Volume 2015-2018
Table 235 Distribution of Home Laundry Appliances by Format: % Volume 2013-2018
Table 236 Production, Imports and Exports of Home Laundry Appliances: Total Volume 2013-2018
Table 237 Forecast Sales of Home Laundry Appliances by Category: Volume 2018-2023
Table 238 Forecast Sales of Home Laundry Appliances by Category: Value 2018-2023
Table 239 Forecast Sales of Home Laundry Appliances by Category: % Volume Growth 2018-2023
Table 240 Forecast Sales of Home Laundry Appliances by Category: % Value Growth 2018-2023

Large Cooking Appliances in South Korea

HEADLINES

PROSPECTS

Increasing volume sales are expected over the forecast period
A decline is expected for cookers in volume terms
Electronics and appliance specialist retailers loses out to internet retailing

COMPETITIVE LANDSCAPE

Haatz Co maintains its lead in large cooking appliances
Competition between Ntec Co and SK Magic
Haatz Cooking Zone
Chart 3 Haatz

CATEGORY DATA

Table 241 Sales of Large Cooking Appliances by Category: Volume 2013-2018
Table 242 Sales of Large Cooking Appliances by Category: Value 2013-2018
Table 243 Sales of Large Cooking Appliances by Category: % Volume Growth 2013-2018
Table 244 Sales of Large Cooking Appliances by Category: % Value Growth 2013-2018
Table 245 Sales of Built-in Hobs by Format: % Volume 2013-2018
Table 246 Sales of Ovens by Connected Appliances: % Volume 2014-2018
Table 247 NBO Company Shares of Large Cooking Appliances: % Volume 2014-2018
Table 248 LBN Brand Shares of Large Cooking Appliances: % Volume 2015-2018
Table 249 NBO Company Shares of Built-in Hobs: % Volume 2014-2018
Table 250 NBO Company Shares of Ovens: % Volume 2014-2018
Table 251 NBO Company Shares of Cooker Hoods: % Volume 2014-2018
Table 252 NBO Company Shares of Built-in Cooker Hoods: % Volume 2014-2018
Table 253 NBO Company Shares of Freestanding Cooker Hoods: % Volume 2014-2018
Table 254 NBO Company Shares of Cookers: % Volume 2014-2018
Table 255 Distribution of Large Cooking Appliances by Format: % Volume 2013-2018
Table 256 Production, Imports and Exports of Large Cooking Appliances: Total Volume 2013-2018
Table 257 Forecast Sales of Large Cooking Appliances by Category: Volume 2018-2023
Table 258 Forecast Sales of Large Cooking Appliances by Category: Value 2018-2023
Table 259 Forecast Sales of Large Cooking Appliances by Category: % Volume Growth 2018-2023
Table 260 Forecast Sales of Large Cooking Appliances by Category: % Value Growth 2018-2023

Refrigeration Appliances in South Korea

HEADLINES

PROSPECTS

Built-in refrigeration appliances expected to be a growth engine
The growth of electric wine coolers/chillers
Electronics and appliance specialist retailers maintains its lead

COMPETITIVE LANDSCAPE

Samsung Electronics and LG Electronics remain the leaders
Local companies expand
Samsung T9000 Family Hub
Chart 4 Chart 1 Samsung Family Hub Fridge Freezer

CATEGORY DATA

Table 261 Sales of Refrigeration Appliances by Category: Volume 2013-2018
Table 262 Sales of Refrigeration Appliances by Category: Value 2013-2018
Table 263 Sales of Refrigeration Appliances by Category: % Volume Growth 2013-2018
Table 264 Sales of Refrigeration Appliances by Category: % Value Growth 2013-2018
Table 265 Sales of Freezers by Format: % Volume 2013-2018
Table 266 Sales of Freezers by Volume Capacity: % Volume 2013-2018
Table 267 Sales of Fridge Freezers by Format: % Volume 2013-2018
Table 268 Sales of Fridge Freezers by Volume Capacity: % Volume 2013-2018
Table 269 Sales of Fridge Freezers by Connected Appliances: % Volume 2014-2018
Table 270 Sales of Fridges by Volume Capacity: % Volume 2013-2018
Table 271 NBO Company Shares of Refrigeration Appliances: % Volume 2014-2018
Table 272 LBN Brand Shares of Refrigeration Appliances: % Volume 2015-2018
Table 273 NBO Company Shares of Built-in Fridge Freezers: % Volume 2014-2018
Table 274 NBO Company Shares of Freestanding Fridge Freezers: % Volume 2014-2018
Table 275 NBO Company Shares of Built-in Fridges: % Volume 2014-2018
Table 276 NBO Company Shares of Freestanding Fridges: % Volume 2014-2018
Table 277 Distribution of Refrigeration Appliances by Format: % Volume 2013-2018
Table 278 Production, Imports and Exports of Refrigeration Appliances: Total Volume 2013-2018
Table 279 Forecast Sales of Refrigeration Appliances by Category: Volume 2018-2023
Table 280 Forecast Sales of Refrigeration Appliances by Category: Value 2018-2023
Table 281 Forecast Sales of Refrigeration Appliances by Category: % Volume Growth 2018-2023
Table 282 Forecast Sales of Refrigeration Appliances by Category: % Value Growth 2018-2023

Large Cooking Appliances in South Korea

HEADLINES

PROSPECTS

Increasing volume sales are expected over the forecast period
A decline is expected for cookers in volume terms
Electronics and appliance specialist retailers loses out to internet retailing

COMPETITIVE LANDSCAPE

Haatz Co maintains its lead in large cooking appliances
Competition between Ntec Co and SK Magic
Haatz Cooking Zone
Chart 5 Haatz

CATEGORY DATA

Table 283 Sales of Large Cooking Appliances by Category: Volume 2013-2018
Table 284 Sales of Large Cooking Appliances by Category: Value 2013-2018
Table 285 Sales of Large Cooking Appliances by Category: % Volume Growth 2013-2018
Table 286 Sales of Large Cooking Appliances by Category: % Value Growth 2013-2018
Table 287 Sales of Built-in Hobs by Format: % Volume 2013-2018
Table 288 Sales of Ovens by Connected Appliances: % Volume 2014-2018
Table 289 NBO Company Shares of Large Cooking Appliances: % Volume 2014-2018
Table 290 LBN Brand Shares of Large Cooking Appliances: % Volume 2015-2018
Table 291 NBO Company Shares of Built-in Hobs: % Volume 2014-2018
Table 292 NBO Company Shares of Ovens: % Volume 2014-2018
Table 293 NBO Company Shares of Cooker Hoods: % Volume 2014-2018
Table 294 NBO Company Shares of Built-in Cooker Hoods: % Volume 2014-2018
Table 295 NBO Company Shares of Freestanding Cooker Hoods: % Volume 2014-2018
Table 296 NBO Company Shares of Cookers: % Volume 2014-2018
Table 297 Distribution of Large Cooking Appliances by Format: % Volume 2013-2018
Table 298 Production, Imports and Exports of Large Cooking Appliances: Total Volume 2013-2018
Table 299 Forecast Sales of Large Cooking Appliances by Category: Volume 2018-2023
Table 300 Forecast Sales of Large Cooking Appliances by Category: Value 2018-2023
Table 301 Forecast Sales of Large Cooking Appliances by Category: % Volume Growth 2018-2023
Table 302 Forecast Sales of Large Cooking Appliances by Category: % Value Growth 2018-2023

Refrigeration Appliances in South Korea

HEADLINES

PROSPECTS

Built-in refrigeration appliances expected to be a growth engine
The growth of electric wine coolers/chillers
Electronics and appliance specialist retailers maintains its lead

COMPETITIVE LANDSCAPE

Samsung Electronics and LG Electronics remain the leaders
Local companies expand
Samsung T9000 Family Hub
Chart 6 Samsung Family Hub Fridge Freezer

CATEGORY DATA

Table 303 Sales of Refrigeration Appliances by Category: Volume 2013-2018
Table 304 Sales of Refrigeration Appliances by Category: Value 2013-2018
Table 305 Sales of Refrigeration Appliances by Category: % Volume Growth 2013-2018
Table 306 Sales of Refrigeration Appliances by Category: % Value Growth 2013-2018
Table 307 Sales of Freezers by Format: % Volume 2013-2018
Table 308 Sales of Freezers by Volume Capacity: % Volume 2013-2018
Table 309 Sales of Fridge Freezers by Format: % Volume 2013-2018
Table 310 Sales of Fridge Freezers by Volume Capacity: % Volume 2013-2018
Table 311 Sales of Fridge Freezers by Connected Appliances: % Volume 2014-2018
Table 312 Sales of Fridges by Volume Capacity: % Volume 2013-2018
Table 313 NBO Company Shares of Refrigeration Appliances: % Volume 2014-2018
Table 314 LBN Brand Shares of Refrigeration Appliances: % Volume 2015-2018
Table 315 NBO Company Shares of Built-in Fridge Freezers: % Volume 2014-2018
Table 316 NBO Company Shares of Freestanding Fridge Freezers: % Volume 2014-2018
Table 317 NBO Company Shares of Built-in Fridges: % Volume 2014-2018
Table 318 NBO Company Shares of Freestanding Fridges: % Volume 2014-2018
Table 319 Distribution of Refrigeration Appliances by Format: % Volume 2013-2018
Table 320 Production, Imports and Exports of Refrigeration Appliances: Total Volume 2013-2018
Table 321 Forecast Sales of Refrigeration Appliances by Category: Volume 2018-2023
Table 322 Forecast Sales of Refrigeration Appliances by Category: Value 2018-2023
Table 323 Forecast Sales of Refrigeration Appliances by Category: % Volume Growth 2018-2023
Table 324 Forecast Sales of Refrigeration Appliances by Category: % Value Growth 2018-2023