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Dishwashers in
South Korea

Country Report

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Executive Summary

Oct 2019
PROSPECTS
Potential for growth in dishwashers

Over the forecast period dishwashers is expected to see negligible growth in retail volume terms, whilst it saw a slight decline in the review period. According to Statistics Korea, the number of dual-income households increased in 2016, and continues to increase due to the stagnation of the Korean economy.

Higher growth for built-in than freestanding dishwashers

Built-in dishwashers is expected to see higher retail volume growth than freestanding dishwashers over the forecast period, with the latter expected to decline. Built-in dishwashers is also expected to see a better performance in the forecast period than was seen in the review period.

Construction, home shopping and internet retailing increase their shares

Electronics and appliance specialist retailers lost distribution share in the review period, which benefited construction, home shopping and internet retailing. Construction companies have established good relationships with dishwasher manufacturers, and home owners can select a dishwasher as an option when they want to buy their own home.

COMPETITIVE LANDSCAPE
SK Magic maintains its lead, followed by the two Korean giants

SK Magic provides various types of dishwashers, both freestanding and built-in. It introduced its flagship dishwashers, Touch On, which open with the press of a button.

Miele introduces new products and reduces its prices

Miele introduced seven new products, including its new G6000 Ecoflex series. These prestige products have no handle on the door – the user just knocks on the door twice and the door opens.

Foreign companies are increasing their shares, but remain weak

Two foreign companies, Miele Korea and Whirlpool Corp, have only small shares in dishwashers in South Korea, because of the strength of local companies. Major appliances companies such as LG and Samsung promote premium dishwashers that are connected based on their own platforms.

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Dishwashers in South Korea

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Overview

Discover the latest market trends and uncover sources of future market growth for the Dishwashers industry in South Korea with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Dishwashers industry in South Korea, our research will save you time and money while empowering you to make informed, profitable decisions.

The Dishwashers in South Korea market research report includes:

  • Analysis of key supply-side and demand trends
  • Detailed segmentation of international and local products
  • Historic volumes and values, company and brand market shares
  • Five year forecasts of market trends and market growth  
  • Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

  • What is the market size of Dishwashers in South Korea?
  • What are the major brands in South Korea?
  • How has this high unit price, low global penetration category been affected by recessionary pressure?
  • Is there a trend to slimline machines in South Korea?

Why buy this report?

  • Gain competitive intelligence about market leaders
  • Track key industry trends, opportunities and threats
  • Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Consumer Appliances market research database.

Dishwashers in South Korea - Category analysis

HEADLINES

PROSPECTS

Potential for growth in dishwashers
Higher growth for built-in than freestanding dishwashers
Construction, home shopping and internet retailing increase their shares

COMPETITIVE LANDSCAPE

SK Magic maintains its lead, followed by the two Korean giants
Miele introduces new products and reduces its prices
Foreign companies are increasing their shares, but remain weak

CATEGORY DATA

Table 1 Sales of Dishwashers by Category: Volume 2013-2018
Table 2 Sales of Dishwashers by Category: Value 2013-2018
Table 3 Sales of Dishwashers by Category: % Volume Growth 2013-2018
Table 4 Sales of Dishwashers by Category: % Value Growth 2013-2018
Table 5 Sales of Dishwashers by Format: % Volume 2013-2018
Table 6 Sales of Dishwashers by Connected Appliances: % Volume 2014-2018
Table 7 NBO Company Shares of Dishwashers: % Volume 2014-2018
Table 8 LBN Brand Shares of Dishwashers: % Volume 2015-2018
Table 9 Distribution of Dishwashers by Format: % Volume 2013-2018
Table 10 Production, Imports and Exports of Dishwashers: Total Volume 2013-2018
Table 11 Forecast Sales of Dishwashers by Category: Volume 2018-2023
Table 12 Forecast Sales of Dishwashers by Category: Value 2018-2023
Table 13 Forecast Sales of Dishwashers by Category: % Volume Growth 2018-2023
Table 14 Forecast Sales of Dishwashers by Category: % Value Growth 2018-2023

Consumer Appliances in South Korea - Industry Overview

EXECUTIVE SUMMARY

Consumer appliances sees robust volume and value growth
Air quality issues foster volume growth
LG Electronics and Samsung Electronics maintain their leading positions
Electronics and appliance specialist retailers maintains an important role
Connected appliances will lead to growth

MARKET INDICATORS

Table 15 Household Penetration of Selected Total Stock Consumer Appliances by Category 2013-2018
Table 16 Replacement Cycles of Consumer Appliances by Category 2013-2018
Table 17 Forecast Household Penetration of Selected Total Stock Consumer Appliances by Category 2018-2023
Table 18 Forecast Replacement Cycles of Consumer Appliances by Category 2018-2023

MARKET DATA

Table 19 Sales of Consumer Appliances by Category: Volume 2013-2018
Table 20 Sales of Consumer Appliances by Category: Value 2013-2018
Table 21 Sales of Consumer Appliances by Category: % Volume Growth 2013-2018
Table 22 Sales of Consumer Appliances by Category: % Value Growth 2013-2018
Table 23 Sales of Major Appliances by Category and Built-in/Freestanding Split: Volume 2013-2018
Table 24 Sales of Major Appliances by Category and Built-in/Freestanding Split: Value 2013-2018
Table 25 Sales of Major Appliances by Category and Built-in/Freestanding Split: % Volume Growth 2013-2018
Table 26 Sales of Major Appliances by Category and Built-in/Freestanding Split: % Value Growth 2013-2018
Table 27 Sales of Small Appliances by Category: Volume 2013-2018
Table 28 Sales of Small Appliances by Category: Value 2013-2018
Table 29 Sales of Small Appliances by Category: % Volume Growth 2013-2018
Table 30 Sales of Small Appliances by Category: % Value Growth 2013-2018
Table 31 NBO Company Shares of Major Appliances: % Volume 2014-2018
Table 32 LBN Brand Shares of Major Appliances: % Volume 2015-2018
Table 33 NBO Company Shares of Small Appliances: % Volume 2014-2018
Table 34 LBN Brand Shares of Small Appliances: % Volume 2015-2018
Table 35 Distribution of Major Appliances by Format: % Volume 2013-2018
Table 36 Distribution of Small Appliances by Format: % Volume 2013-2018
Table 37 Forecast Sales of Consumer Appliances by Category: Volume 2018-2023
Table 38 Forecast Sales of Consumer Appliances by Category: Value 2018-2023
Table 39 Forecast Sales of Consumer Appliances by Category: % Volume Growth 2018-2023
Table 40 Forecast Sales of Consumer Appliances by Category: % Value Growth 2018-2023
Table 41 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: Volume 2018-2023
Table 42 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: Value 2018-2023
Table 43 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: % Volume Growth 2018-2023
Table 44 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: % Value Growth 2018-2023
Table 45 Forecast Sales of Small Appliances by Category: Volume 2018-2023
Table 46 Forecast Sales of Small Appliances by Category: Value 2018-2023
Table 47 Forecast Sales of Small Appliances by Category: % Volume Growth 2018-2023
Table 48 Forecast Sales of Small Appliances by Category: % Value Growth 2018-2023

SOURCES

Summary 1 Research Sources

Consumer Appliances in South Korea - Industry Overview

EXECUTIVE SUMMARY

Consumer appliances sees robust volume and value growth
Air quality issues foster volume growth
LG Electronics and Samsung Electronics maintain their leading positions
Electronics and appliance specialist retailers maintains an important role
Connected appliances will lead to growth

MARKET INDICATORS

Table 49 Household Penetration of Selected Total Stock Consumer Appliances by Category 2013-2018
Table 50 Replacement Cycles of Consumer Appliances by Category 2013-2018
Table 51 Forecast Household Penetration of Selected Total Stock Consumer Appliances by Category 2018-2023
Table 52 Forecast Replacement Cycles of Consumer Appliances by Category 2018-2023

MARKET DATA

Table 53 Sales of Consumer Appliances by Category: Volume 2013-2018
Table 54 Sales of Consumer Appliances by Category: Value 2013-2018
Table 55 Sales of Consumer Appliances by Category: % Volume Growth 2013-2018
Table 56 Sales of Consumer Appliances by Category: % Value Growth 2013-2018
Table 57 Sales of Major Appliances by Category and Built-in/Freestanding Split: Volume 2013-2018
Table 58 Sales of Major Appliances by Category and Built-in/Freestanding Split: Value 2013-2018
Table 59 Sales of Major Appliances by Category and Built-in/Freestanding Split: % Volume Growth 2013-2018
Table 60 Sales of Major Appliances by Category and Built-in/Freestanding Split: % Value Growth 2013-2018
Table 61 Sales of Small Appliances by Category: Volume 2013-2018
Table 62 Sales of Small Appliances by Category: Value 2013-2018
Table 63 Sales of Small Appliances by Category: % Volume Growth 2013-2018
Table 64 Sales of Small Appliances by Category: % Value Growth 2013-2018
Table 65 NBO Company Shares of Major Appliances: % Volume 2014-2018
Table 66 LBN Brand Shares of Major Appliances: % Volume 2015-2018
Table 67 NBO Company Shares of Small Appliances: % Volume 2014-2018
Table 68 LBN Brand Shares of Small Appliances: % Volume 2015-2018
Table 69 Distribution of Major Appliances by Format: % Volume 2013-2018
Table 70 Distribution of Small Appliances by Format: % Volume 2013-2018
Table 71 Forecast Sales of Consumer Appliances by Category: Volume 2018-2023
Table 72 Forecast Sales of Consumer Appliances by Category: Value 2018-2023
Table 73 Forecast Sales of Consumer Appliances by Category: % Volume Growth 2018-2023
Table 74 Forecast Sales of Consumer Appliances by Category: % Value Growth 2018-2023
Table 75 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: Volume 2018-2023
Table 76 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: Value 2018-2023
Table 77 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: % Volume Growth 2018-2023
Table 78 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: % Value Growth 2018-2023
Table 79 Forecast Sales of Small Appliances by Category: Volume 2018-2023
Table 80 Forecast Sales of Small Appliances by Category: Value 2018-2023
Table 81 Forecast Sales of Small Appliances by Category: % Volume Growth 2018-2023
Table 82 Forecast Sales of Small Appliances by Category: % Value Growth 2018-2023

SOURCES

Summary 2 Research Sources

Consumer Appliances in South Korea - Industry Overview

EXECUTIVE SUMMARY

Consumer appliances sees robust volume and value growth
Air quality issues foster volume growth
LG Electronics and Samsung Electronics maintain their leading positions
Electronics and appliance specialist retailers maintains an important role
Connected appliances will lead to growth

MARKET INDICATORS

Table 83 Household Penetration of Selected Total Stock Consumer Appliances by Category 2013-2018
Table 84 Replacement Cycles of Consumer Appliances by Category 2013-2018
Table 85 Forecast Household Penetration of Selected Total Stock Consumer Appliances by Category 2018-2023
Table 86 Forecast Replacement Cycles of Consumer Appliances by Category 2018-2023

MARKET DATA

Table 87 Sales of Consumer Appliances by Category: Volume 2013-2018
Table 88 Sales of Consumer Appliances by Category: Value 2013-2018
Table 89 Sales of Consumer Appliances by Category: % Volume Growth 2013-2018
Table 90 Sales of Consumer Appliances by Category: % Value Growth 2013-2018
Table 91 Sales of Major Appliances by Category and Built-in/Freestanding Split: Volume 2013-2018
Table 92 Sales of Major Appliances by Category and Built-in/Freestanding Split: Value 2013-2018
Table 93 Sales of Major Appliances by Category and Built-in/Freestanding Split: % Volume Growth 2013-2018
Table 94 Sales of Major Appliances by Category and Built-in/Freestanding Split: % Value Growth 2013-2018
Table 95 Sales of Small Appliances by Category: Volume 2013-2018
Table 96 Sales of Small Appliances by Category: Value 2013-2018
Table 97 Sales of Small Appliances by Category: % Volume Growth 2013-2018
Table 98 Sales of Small Appliances by Category: % Value Growth 2013-2018
Table 99 NBO Company Shares of Major Appliances: % Volume 2014-2018
Table 100 LBN Brand Shares of Major Appliances: % Volume 2015-2018
Table 101 NBO Company Shares of Small Appliances: % Volume 2014-2018
Table 102 LBN Brand Shares of Small Appliances: % Volume 2015-2018
Table 103 Distribution of Major Appliances by Format: % Volume 2013-2018
Table 104 Distribution of Small Appliances by Format: % Volume 2013-2018
Table 105 Forecast Sales of Consumer Appliances by Category: Volume 2018-2023
Table 106 Forecast Sales of Consumer Appliances by Category: Value 2018-2023
Table 107 Forecast Sales of Consumer Appliances by Category: % Volume Growth 2018-2023
Table 108 Forecast Sales of Consumer Appliances by Category: % Value Growth 2018-2023
Table 109 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: Volume 2018-2023
Table 110 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: Value 2018-2023
Table 111 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: % Volume Growth 2018-2023
Table 112 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: % Value Growth 2018-2023
Table 113 Forecast Sales of Small Appliances by Category: Volume 2018-2023
Table 114 Forecast Sales of Small Appliances by Category: Value 2018-2023
Table 115 Forecast Sales of Small Appliances by Category: % Volume Growth 2018-2023
Table 116 Forecast Sales of Small Appliances by Category: % Value Growth 2018-2023

SOURCES

Summary 3 Research Sources

Consumer Appliances in South Korea - Industry Overview

EXECUTIVE SUMMARY

Consumer appliances sees robust volume and value growth
Air quality issues foster volume growth
LG Electronics and Samsung Electronics maintain their leading positions
Electronics and appliance specialist retailers maintains an important role
Connected appliances will lead to growth

MARKET INDICATORS

Table 117 Household Penetration of Selected Total Stock Consumer Appliances by Category 2013-2018
Table 118 Replacement Cycles of Consumer Appliances by Category 2013-2018
Table 119 Forecast Household Penetration of Selected Total Stock Consumer Appliances by Category 2018-2023
Table 120 Forecast Replacement Cycles of Consumer Appliances by Category 2018-2023

MARKET DATA

Table 121 Sales of Consumer Appliances by Category: Volume 2013-2018
Table 122 Sales of Consumer Appliances by Category: Value 2013-2018
Table 123 Sales of Consumer Appliances by Category: % Volume Growth 2013-2018
Table 124 Sales of Consumer Appliances by Category: % Value Growth 2013-2018
Table 125 Sales of Major Appliances by Category and Built-in/Freestanding Split: Volume 2013-2018
Table 126 Sales of Major Appliances by Category and Built-in/Freestanding Split: Value 2013-2018
Table 127 Sales of Major Appliances by Category and Built-in/Freestanding Split: % Volume Growth 2013-2018
Table 128 Sales of Major Appliances by Category and Built-in/Freestanding Split: % Value Growth 2013-2018
Table 129 Sales of Small Appliances by Category: Volume 2013-2018
Table 130 Sales of Small Appliances by Category: Value 2013-2018
Table 131 Sales of Small Appliances by Category: % Volume Growth 2013-2018
Table 132 Sales of Small Appliances by Category: % Value Growth 2013-2018
Table 133 NBO Company Shares of Major Appliances: % Volume 2014-2018
Table 134 LBN Brand Shares of Major Appliances: % Volume 2015-2018
Table 135 NBO Company Shares of Small Appliances: % Volume 2014-2018
Table 136 LBN Brand Shares of Small Appliances: % Volume 2015-2018
Table 137 Distribution of Major Appliances by Format: % Volume 2013-2018
Table 138 Distribution of Small Appliances by Format: % Volume 2013-2018
Table 139 Forecast Sales of Consumer Appliances by Category: Volume 2018-2023
Table 140 Forecast Sales of Consumer Appliances by Category: Value 2018-2023
Table 141 Forecast Sales of Consumer Appliances by Category: % Volume Growth 2018-2023
Table 142 Forecast Sales of Consumer Appliances by Category: % Value Growth 2018-2023
Table 143 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: Volume 2018-2023
Table 144 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: Value 2018-2023
Table 145 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: % Volume Growth 2018-2023
Table 146 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: % Value Growth 2018-2023
Table 147 Forecast Sales of Small Appliances by Category: Volume 2018-2023
Table 148 Forecast Sales of Small Appliances by Category: Value 2018-2023
Table 149 Forecast Sales of Small Appliances by Category: % Volume Growth 2018-2023
Table 150 Forecast Sales of Small Appliances by Category: % Value Growth 2018-2023

SOURCES

Summary 4 Research Sources