Despite the challenges seen, there are many positive opportunities for dishwashers in the coming years. One is an organic growing interest from younger, urban consumers and busy families; and another is seen with the revival of the property market in Vietnam.
Despite endless efforts by local brands to boost their affordable dishwashers through online channels, it remains difficult to compete with global brands. This is because the majority of consumers seeking dishwashers are of the high-income segment, and thus have a stronger enthusiasm and larger budget for global brands.
The expansion of e-commerce websites, which also allow consumers to purchase directly from dishwasher brands’ official stores or trustworthy distributors, is also driving a new niche in dishwasher sales. This is further supported by deep discount programmes on offer, enabling mid-income consumers to access dishwashers for consideration.
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Understand the latest market trends and future growth opportunities for the Dishwashers industry in Vietnam with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Dishwashers industry in Vietnam, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Dishwashers
A dishwasher is a device for cleaning crockery and cutlery. Freestanding models are commonly available in full-size, slimline and compact variants. Built-in machines can be fully integrated (completely hidden by a door front and have their controls at the top of the dishwasher door on the inside), semi-integrated which are covered by a matching kitchen door up to the height drawer, which are usually built in at chest height to make loading easier.
See All of Our DefinitionsThis report originates from Passport, our Dishwashers research and analysis database.
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