Corn oil will show the fastest volume growth rate over the forecast period as consumers look to other substitutes for sunflower oil. This oil has a pleasant taste and is suitable for both salads and frying.
Other edible oil will see the second-fastest volume growth rate over the forecast period, due to the anticipated expansion of niche oils and greater investment in marketing behind new launches. Manufacturers will respond to consumer’s growing propensity to try a wide range of tastes.
E-commerce is expected to show the fastest growth of all retail channels during the forecast period, despite still occupying only a small value share in edible oils. Buoyed by the changing buying habits adopted by Estonian consumers during the COVID-19 pandemic and lockdown, consumers will increasingly adopt a more omnichannel approach to purchases.
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Understand the latest market trends and future growth opportunities for the Edible Oils industry in Estonia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
If you're in the Edible Oils industry in Estonia, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
This is the aggregation of olive oil and vegetable and seed oil (which comprises of corn oil, palm oil, rapeseed oil, soy oil, sunflower oil, and other edible oil). Please note blended oil that contain over 50% of one type of oil are categorised in that category, e.g. blended oil with 60% soy oil is categorised in soy oil; whereas blended oils with less than 50% of a specific type of oil are categorised in other edible oil. Includes: Pre-packaged edible oils products purchased by consumers through legally established retail channels. Excludes: Unpackaged/bulk oils, i.e. instances where consumers bring an empty container or plastic bag to be (re)filled with cooking oil. Example: Minyak curah in Indonesia.See All of Our Definitions
This report originates from Passport, our Edible Oils research and analysis database.
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