The premiumisation trend will drive category growth in the forecast period even as volume sales decline. As edible oils is relatively mature and saturated, demand for niche and premium products is expected to rise.
Small local players will present a growing threat to well established bigger brands like Tovarna olja Gea and other foreign producers. Consumers in Slovenia have become more supportive of local producers since the pandemic.
Social media will continue to drive promotional activities of edible oil brands in the forecast period as a wide cross-section of the population is using the web including a growing number of older consumers. The most popular advertising channels will continue to be Instagram and Facebook.
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Understand the latest market trends and future growth opportunities for the Edible Oils industry in Slovenia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
If you're in the Edible Oils industry in Slovenia, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
This is the aggregation of olive oil and vegetable and seed oil (which comprises of corn oil, palm oil, rapeseed oil, soy oil, sunflower oil, and other edible oil). Please note blended oil that contain over 50% of one type of oil are categorised in that category, e.g. blended oil with 60% soy oil is categorised in soy oil; whereas blended oils with less than 50% of a specific type of oil are categorised in other edible oil. Includes: Pre-packaged edible oils products purchased by consumers through legally established retail channels. Excludes: Unpackaged/bulk oils, i.e. instances where consumers bring an empty container or plastic bag to be (re)filled with cooking oil. Example: Minyak curah in Indonesia.See All of Our Definitions
This report originates from Passport, our Edible Oils research and analysis database.
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