Executive Summary

Nov 2018
PROSPECTS
Butter sales continue to challenge edible oils development

Butter is the main area competing with edible oils as it is both highly popular and traditional in Slovakia. However, rising butter prices resulted in many consumers shifting to much cheaper edible oils in 2017.

Growing foodservice sales to limit edible oils growth

Cooking fat products like lard will continue to hamper growth within oils as they are increasingly perceived as being healthy and have a very long tradition of consumption in Slovakia, especially for frying meat. Even more importantly, Slovak consumers are eating out more, thus further limiting the future outlook for olive oil.

Seed oils and healthier positioned products becoming more popular

Olive oil sales fluctuated in 2018 as consumers increasingly opted for other edible oils, particularly healthy alternatives such as pumpkin, seed and coconut oil. Furthermore, it is becoming increasingly popular to purchase olive oil abroad, such as in neighbouring Austria, or to bring home a bottle from holidays, thus making cross-border shopping an important trend, with consumers looking to get better quality for money.

COMPETITIVE LANDSCAPE
Price discounts to remain popular, but with limitations

Consumers are increasingly willing to accept higher prices for better product quality, although shopping during price promotions and discounts remained very popular in 2018. However, the popularity of price discounts is set to wane over the forecast period, with retailers looking to utilise either less significant or less frequent promotions for edible oils.

Increased usage of third-party logos and certification

Marketing campaigns for trusted brands were increasingly visible in 2018 (eg Slovak Superbrands award). This helped make consumers more aware of traditional brands amid strengthening competition from imports, which are challenging local brands and manufacturers.

New product developments strengthen awareness

Product innovations will play an important role over the forecast period as local consumers become more demanding and sophisticated. In 2018, Raciol (Palma) introduced its Raciol Plus Vitamins, which contain Omega 3 and 6 acids and are fortified with Vitamins D and E.

Want to find out more about this report?
Request more information
Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

Your Recently Viewed Reports

Edible Oils in Slovakia

Samples

FAQs about samples

Delivery

Files are delivered directly into your account within a few minutes of purchase.

Overview

Discover the latest market trends and uncover sources of future market growth for the Edible Oils industry in Slovakia with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Edible Oils industry in Slovakia, our research will save you time and money while empowering you to make informed, profitable decisions.

The Edible Oils in Slovakia market research report includes:

  • Analysis of key supply-side and demand trends
  • Detailed segmentation of international and local products
  • Historic volumes and values, company and brand market shares
  • Five year forecasts of market trends and market growth
  • Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

  • What is the market size of Edible Oils in Slovakia?
  • What are the major brands in Slovakia?
  • Are consumers in emerging markets moving from unpackaged to packaged oils and fats?
  • What are the sales prospects for “healthy” cooking oils?
  • Will retail sales suffer as economic prospects improve and consumers move back to eating out rather than cooking at home?
Why buy this report?
  • Gain competitive intelligence about market leaders
  • Track key industry trends, opportunities and threats
  • Inform your marketing, brand, strategy and market development, sales and supply functions
This industry report originates from Passport, our

Packaged Food market research database.

Packaged Food in Slovakia - Industry Overview

EXECUTIVE SUMMARY

Growing demand for better product quality and fresh and regional ingredients
Packaged food performs well
EU to continue fighting against inferior product quality
Investments in internet retailing and a pleasant shopping experience in brick and mortar stores
Packaged food continues to be shaped by premiumisation and health trends

FOODSERVICE

Sales to Foodservice
Foodservice volume outpaces retail volume growth in 2018
Sales to foodservice growth fails to accelerate in 2018
Sales to foodservice will likely witness increasing attention from manufacturers
Consumer Foodservice
Foodservice operators benefit from the developing convenience trend in Slovakia
Innovation, premiumisation and convenience to drive future consumer foodservice sales
New legislation to better tackle tax evasion within foodservice establishments

CATEGORY DATA

Table 1 Foodservice Sales of Packaged Food by Category: Volume 2013-2018
Table 2 Foodservice Sales of Packaged Food by Category: % Volume Growth 2013-2018
Table 3 Forecast Foodservice Sales of Packaged Food by Category: Volume 2018-2023
Table 4 Forecast Foodservice Sales of Packaged Food by Category: % Volume Growth 2018-2023

MARKET DATA

Table 5 Sales of Packaged Food by Category: Volume 2013-2018
Table 6 Sales of Packaged Food by Category: Value 2013-2018
Table 7 Sales of Packaged Food by Category: % Volume Growth 2013-2018
Table 8 Sales of Packaged Food by Category: % Value Growth 2013-2018
Table 9 GBO Company Shares of Packaged Food: % Value 2014-2018
Table 10 NBO Company Shares of Packaged Food: % Value 2014-2018
Table 11 LBN Brand Shares of Packaged Food: % Value 2015-2018
Table 12 Penetration of Private Label by Category: % Value 2013-2018
Table 13 Distribution of Packaged Food by Format: % Value 2013-2018
Table 14 Distribution of Packaged Food by Format and Category: % Value 2018
Table 15 Forecast Sales of Packaged Food by Category: Volume 2018-2023
Table 16 Forecast Sales of Packaged Food by Category: Value 2018-2023
Table 17 Forecast Sales of Packaged Food by Category: % Volume Growth 2018-2023
Table 18 Forecast Sales of Packaged Food by Category: % Value Growth 2018-2023

DEFINITIONS

SOURCES

Summary 1 Research Sources