Overall tourism flows have been flourishing in Israel for years and 2019 saw a continuation of these trends. Among the main reasons for positive trends in inbound arrivals in particular are massive investment in promotions and marketing by the ministry of tourism.
Recent years have seen Tel Aviv emerge strongly as a major tech start-up hub in the Middle East. Investment has flowed in due to the favourable conditions for technology companies that have been implemented by the Israeli government.
The numbers of cultural and sporting events being hosted in Israel continues to increase, supporting further growth in leisure arrivals. Notably, Tel Aviv was the host city for the final event of the Eurovision Song Contest in May 2019 and the event provided a major boost to inbound arrivals from Europe around of the time of the event.
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Discover the latest market trends and uncover sources of future market growth for the Flows industry in Israel with research from Euromonitor's team of in-country analysts.
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This industry report originates from Passport, our Travel And Tourism market research database.