As New Zealand has emerged from the COVID-19 pandemic, the country has been subjected to persistently high levels of inflation, with interest rates increase by the Reserve Bank as a way to combat this. While there has been a strong bounce back in demand for international travel by New Zealanders over 2022 and the first half of 2023, the effect of rising interest rates on discretionary consumer spending is only expected to start to flow through from late 2023 in earnest, which is expected to see growth for outbound departures start to slow down from 2024 onwards.
In January 2023, Auckland endured a significant flooding event, followed by Cyclone Gabriel striking the country in mid-February, inflicting widespread damage on infrastructure across the nation. Critical roadways linking to Northland and Bay of Plenty regions were obliterated, disrupting connectivity to these areas.
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Understand the latest market trends and future growth opportunities for the Tourism Flows industry in New Zealand with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Tourism Flows industry in New Zealand, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Tourism flows covers volume and spending by inbound, outbound and domestic visitors.See All of Our Definitions
This report originates from Passport, our Tourism Flows research and analysis database.
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