Tourism Flows in Romania

PROSPECTS

Inbound arrivals continue to grow but figures far below their potential

Inbound arrivals recorded stronger growth in 2019 compared to 2018, supported by the stronger growth in numbers from other European countries such as Germany, France, Italy and the UK, in addition to those further afield including the US, Israel and Egypt with the latter recording double-digit growth in arrivals figures as routes were added to these countries over the review period. The capital Bucharest attracts the most tourists in Romania due to its cultural attractions, in addition to being a sought-after destination because of its safe reputation and the offer of inexpensive drinks and food, nightlife and casinos.

Domestic trips remain most popular amongst Romanians

Domestic trips continued to record steady growth in 2019 in addition to accounting for the highest number of trips taken by Romanians compared to outbound departures. This trend was greatly supported by various schemes and vouchers offered by both the government for public employees (up to the value of RON1,450) and private companies offering their employees the Sodexo Turist Pass holiday cards and vouchers.

Package holidays to Western European countries continue to be popular with Romanians

While domestic tourism continued to account the highest number of trips taken amongst Romanians and inbound arrivals continued to record increasing growth in numbers, many Romanians still opt for foreign holidays, particularly to Western European countries such as Greece, Italy, Turkey and the UK, encouraged by overcrowded seaside resorts during the summer season in their country. They are also attracted by the increasing number of exciting packaged holidays on offer, which are greatly appreciated by couples and families in particular.

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