The most influential Megatrends set to shape the world through 2030, identified by Euromonitor International, help businesses better anticipate market developments and lead change for their industries.
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Learn moreFeb 2021
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In 2020, womenswear is set to decline drastically due to lockdown restrictions that limit social outings and work from home practices that diminish demand. In Malaysia, formal wear and apparel typically worn for going out is hit the hardest by the COVID-19 pandemic.
Due to the economic fallout from the pandemic, many consumers concentrate on necessities in 2020 and forgo impulse purchases. As a result, women’s nightwear is only set to post a single-digit current retail value decline in 2020 as consumers still require apparel to sleep in.
Incorporating social responsibility in marketing strategies and online social media advertising becomes essential in 2020. For example, local modest wear womenswear brand Whimsigirl launched a daily Instagram live series focused on building stronger customer relationships in 2020.
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Overview
Discover the latest market trends and uncover sources of future market growth for the Womenswear industry in Malaysia with research from Euromonitor's team of in-country analysts.
Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.
If you're in the Womenswear industry in Malaysia, our research will save you time and money while empowering you to make informed, profitable decisions.
The Womenswear in Malaysia market research report includes:
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Why buy this report?
This industry report originates from Passport, our Apparel and Footwear market research database.
Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.