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Country Report

Womenswear in

Womenswear in Spain

25 pages, Feb 2018

US$990

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Executive Summary

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

PROSPECTS

More active lifestyles support demand for athleisure clothing

Spanish consumers are leading more active lifestyles, taking more exercise and generally buying into the health and wellness trend. As a result, the number of gyms in the country continues to increase, along with the number of runners.

Selfie culture helps to drive sales

The ongoing fixation with self-image has reached unprecedented levels thanks to the global rise of the selfie culture and constant exposure to idealised images of female beauty in the media. Social media and the selfie culture are playing an increasingly prominent role in the development of womenswear.

Economic climate also playing a key role

The economy will play a key role in determining the performance of womenswear in Spain over the forecast period. The latest estimates from various institutions such as the IMF and OECD predict a further recovery for the Spanish economy over 2017-2027.

COMPETITIVE LANDSCAPE

Zara retains its leading position

Zara España continued to lead womenswear in 2017. However, at GBO level, the position of Inditex in its own country was more impressive, with the company accounting for more than one-fifth of overall value sales.

Primark the best performer

Second-ranked Primark, however, was the best performing company in 2017, growing its value share by nearly one percentage point. Primark’s largest store, opened back in 2015, is in Madrid, while in 2017 it opened its second largest in Granada.

Designers fight back

The importance of fast fashion in Spain is expected to grow further over the forecast period, in turn posing greater competition to designer apparel. Indeed, Spanish women are increasingly becoming followers of fashion trends and are preferring to buy several fast fashion items instead of one designer piece.

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Samples

Womenswear Market Sample Report Womenswear Market Sample Data

Overview

Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

Samples (FAQs about samples):

Delivery: Files are delivered directly into your account within a few minutes of purchase.

Overview

Discover the latest market trends and uncover sources of future market growth for the Womenswear industry in Spain with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Womenswear industry in Spain, our research will save you time and money while empowering you to make informed, profitable decisions.

The Womenswear in Spain market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation of international and local products
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Womenswear in Spain?
What are the major brands in Spain?
How dynamic is the growth of clothing and footwear internet sales?
What is the performance of women’s clothing vs men’s clothing?
What % of clothing and footwear sales goes through grocery retailers?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Apparel and Footwear market research database.

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Womenswear in Spain - Category analysis

HEADLINES

PROSPECTS

More active lifestyles support demand for athleisure clothing

Selfie culture helps to drive sales

Economic climate also playing a key role

COMPETITIVE LANDSCAPE

Zara retains its leading position

Primark the best performer

Designers fight back

CATEGORY DATA

Table 1 Sales of Womenswear: Volume 2012-2017
Table 2 Sales of Womenswear: Value 2012-2017
Table 3 Sales of Womenswear: % Volume Growth 2012-2017
Table 4 Sales of Womenswear: % Value Growth 2012-2017
Table 5 NBO Company Shares of Womenswear: % Value 2013-2017
Table 6 LBN Brand Shares of Womenswear: % Value 2014-2017
Table 7 NBO Company Shares of Women's Nightwear: % Value 2013-2017
Table 8 LBN Brand Shares of Women's Nightwear: % Value 2014-2017
Table 9 NBO Company Shares of Women's Outerwear: % Value 2013-2017
Table 10 LBN Brand Shares of Women's Outerwear: % Value 2014-2017
Table 11 NBO Company Shares of Women’s Swimwear: % Value 2013-2017
Table 12 LBN Brand Shares of Women’s Swimwear: % Value 2014-2017
Table 13 NBO Company Shares of Women's Underwear: % Value 2013-2017
Table 14 LBN Brand Shares of Women's Underwear: % Value 2014-2017
Table 15 Forecast Sales of Womenswear: Volume 2017-2022
Table 16 Forecast Sales of Womenswear: Value 2017-2022
Table 17 Forecast Sales of Womenswear: % Volume Growth 2017-2022
Table 18 Forecast Sales of Womenswear: % Value Growth 2017-2022

Apparel and Footwear in Spain - Industry Overview

EXECUTIVE SUMMARY

Price remains important to the average Spanish consumer

Healthier Spaniards want to look good

Fast fashion players focus on megastores while designers strike back

The rise of omni-channel retailing

Climate change to impact sales

MARKET DATA

Table 19 Sales of Apparel and Footwear by Category: Volume 2012-2017
Table 20 Sales of Apparel and Footwear by Category: Value 2012-2017
Table 21 Sales of Apparel and Footwear by Category: % Volume Growth 2012-2017
Table 22 Sales of Apparel and Footwear by Category: % Value Growth 2012-2017
Table 23 NBO Company Shares of Apparel and Footwear: % Value 2013-2017
Table 24 LBN Brand Shares of Apparel and Footwear: % Value 2014-2017
Table 25 Distribution of Apparel and Footwear by Format: % Value 2012-2017
Table 26 Distribution of Apparel and Footwear by Format and Category: % Value 2017
Table 27 Forecast Sales of Apparel and Footwear by Category: Volume 2017-2022
Table 28 Forecast Sales of Apparel and Footwear by Category: Value 2017-2022
Table 29 Forecast Sales of Apparel and Footwear by Category: % Volume Growth 2017-2022
Table 30 Forecast Sales of Apparel and Footwear by Category: % Value Growth 2017-2022

Megatrends

Country Report

Womenswear in Spain

New Report Guarantee

Executive Summary

New Report Guarantee

PROSPECTS

More active lifestyles support demand for athleisure clothing

Selfie culture helps to drive sales

Economic climate also playing a key role

COMPETITIVE LANDSCAPE

Zara retains its leading position

Primark the best performer

Designers fight back

Samples

Overview

Why buy this report?

Samples (FAQs about samples):

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Table of Contents

Womenswear in Spain - Category analysis

HEADLINES

PROSPECTS

More active lifestyles support demand for athleisure clothing

Selfie culture helps to drive sales

Economic climate also playing a key role

COMPETITIVE LANDSCAPE

Zara retains its leading position

Primark the best performer

Designers fight back

CATEGORY DATA

Apparel and Footwear in Spain - Industry Overview

EXECUTIVE SUMMARY

Price remains important to the average Spanish consumer

Healthier Spaniards want to look good

Fast fashion players focus on megastores while designers strike back

The rise of omni-channel retailing

Climate change to impact sales

MARKET DATA

DEFINITIONS

SOURCES

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