The pandemic led consumers to look for the comfiest styles to wear while they spent hours lounging at home. Meanwhile, the easing of restrictions and the transition back to workplaces and social events are leading consumers to seek out clothing items that embrace both comfort and functionality.
The past few years saw the emergence of many local fashion brands. Most of these brands were born through Instagram or other social media platforms, and heavily market themselves through the same.
The pandemic led to the fast-paced growth of e-commerce as a distribution channel. With strict restrictions in place and the closure of non-essential businesses, consumers resorted to online shopping and payment methods.
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Understand the latest market trends and future growth opportunities for the Womenswear industry in Singapore with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Womenswear industry in Singapore, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Womenswear
This is the aggregation of women's outerwear and women's underwear, nightwear and swimwear.
See All of Our DefinitionsThis report originates from Passport, our Womenswear research and analysis database.
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