Womenswear is predicted to record a stable performance over the forecast period, with the expectation being that sales will continue to steadily recover from the impact of the pandemic. Inflation and the higher cost of materials, energy, manufacturing and transport will likely result in the overall average unit price of womenswear increasing further, at least in the short term.
Sustainability, localisation and individuality are key words to look out for in womenswear in the forecast period. From the consumer perspective sustainability will become increasingly important, with this issue having come to the fore during the pandemic.
Apparel and footwear specialists will almost certainly remain the leading distribution channel for womenswear over the forecast period. Austria has a dense concentration of apparel and footwear specialists spread across the country.
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Understand the latest market trends and future growth opportunities for the Womenswear industry in Austria with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Womenswear industry in Austria, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
This is the aggregation of women's outerwear and women's underwear, nightwear and swimwear.See All of Our Definitions
This report originates from Passport, our Womenswear research and analysis database.
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