Athleisure categories are expected to see healthy growth during the forecast period, with women’s leggings set to see the highest 2022-2027 CAGR out of all womenswear categories in the UK both in volume and current value terms. Comfort and convenience became more important to consumers during the COVID-19 lockdowns, and even after, when lives began to return to normality and social gatherings increased.
Fast-fashion brands such as Primark, Marks & Spencer, H&M and Boohoo.com all saw healthy growth in recent years, consistently increasing their value shares in womenswear in the UK in 2021 and 2022.
Consumers in the UK are becoming increasingly environmentally-conscious. In addition, fuelled by the COVID-19 pandemic, Britons have started to focus more on sustainability claims and efforts made by brands across multiple industries, including apparel.
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Understand the latest market trends and future growth opportunities for the Womenswear industry in United Kingdom with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Womenswear industry in United Kingdom, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
This is the aggregation of women's outerwear and women's underwear, nightwear and swimwear.See All of Our Definitions
This report originates from Passport, our Womenswear research and analysis database.
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