The reopening of society and return to normality in the wake of the pandemic is set to see the country resume pre-pandemic consumption patterns during the forecast period. A gradual recovery of on-trade consumption is likely as well as further growth of e-commerce.
Given the higher unit prices of these products and the economic constraints likely to be placed on household budgets until the economy in the country fully recovers from the effects of the pandemic, consumers are likely to increasingly demand private label. Further share growth of discounters and private label, especially since Lidl’s entry in 2022 and anticipated further expansion, is likely during the forecast period.
It is expected that plant-based dairy will achieve impressive growth rates over the forecast period. The category is still far from saturation and will increasingly appeal to consumers who for reasons of health or simply preference will seek out plant-based dairy products.
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Understand the latest market trends and future growth opportunities for the Plant-based Dairy industry in Estonia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
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Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
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This is the aggregation of plant-based milk, plant-based yoghurt and plant-based cheese. Please note that plant-based dairy products that are not milk, yoghurt or cheese are tracked under their core dairy categories (e.g. powder milk, margarine and spreads, coffee whiteners etc.)See All of Our Definitions
This report originates from Passport, our Plant-based Dairy research and analysis database.
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