As mentioned above, prices in the category are still very high compared to traditional dairy products. Vegetable drinks can be twice the price of milk and, in the case of vegetable alternatives to cheese and yoghurt, they can even be 40% to 60% higher.
Over the forecast period sales of plant-based cheese and plant-based yoghurt are unlikely to evolve to represent a serious threat to dairy products. When it comes to yoghurt, consumers perceive it as a healthy and nutritious product that provides protein, calcium, and supports gut health.
In May 2022, Ganaderos Productores de Leche Pura SA de CV, which offers the Alpura brand, which is ranked second overall in dairy, launched the Seeds brand in plant-based dairy. The company’s entrance into the category is significant because of its well-established position in the dairy industry in Mexico, coupled with its wide distribution network that is spread throughout the country and through all retail channels.
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Understand the latest market trends and future growth opportunities for the Plant-based Dairy industry in Mexico with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
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Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
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This is the aggregation of plant-based milk, plant-based yoghurt and plant-based cheese. Please note that plant-based dairy products that are not milk, yoghurt or cheese are tracked under their core dairy categories (e.g. powder milk, margarine and spreads, coffee whiteners etc.)See All of Our Definitions
This report originates from Passport, our Plant-based Dairy research and analysis database.
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