Competition is set to intensify in plant-based dairy over the forecast period, as a growing number of players join to capture their shares in a lucrative industry. In soybean options we are seeing a slew of new local brands, such as Fong Fong, Tofusan (Tofusan Co Ltd), So-Ya, and Sang Sang.
While soybean remains the most popular plant-based milk in Thailand, we are indeed seeing a growing interest in a wider range of options, and this will continue over the forecast period. In addition to health-related factors, consumers will increasingly become more adventurous in their choices of flavours and alternative options – thus benefitting “other” plant-based dairy such as almond, oat, pistachio, avocado, and sesame.
Consumers will see an enhanced variety of offers in plant-based dairy over the forecast period. According to products’ availability in 2023, we can see that Thai consumers are welcoming of such options and that the scope for growth within this area remains significant.
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Understand the latest market trends and future growth opportunities for the Plant-based Dairy industry in Thailand with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
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This is the aggregation of plant-based milk, plant-based yoghurt and plant-based cheese. Please note that plant-based dairy products that are not milk, yoghurt or cheese are tracked under their core dairy categories (e.g. powder milk, margarine and spreads, coffee whiteners etc.)See All of Our Definitions
This report originates from Passport, our Plant-based Dairy research and analysis database.
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