Competitive Landscape
Tnuva Leverages Clean-Label Innovation to Defend Its Leadership
Plant-based dairy in Israel is set to remain highly concentrated, with Tnuva Food Industries Ltd expected to maintain a substantial lead by 2026. Tnuva is anticipated to hold a 60% share, while the next largest competitor, Strauss Group Ltd, is set to hold 23%.
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Overview:
Understand the latest market trends and future growth opportunities for the Plant-based Dairy industry in Israel with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
If you're in the Plant-based Dairy industry in Israel, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Plant-based Dairy in Israel report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Plant-based Dairy in Israel?
- Which are the leading brands in Plant-based Dairy in Israel?
- How are products distributed in Plant-based Dairy in Israel?
- How is the rise of e-commerce and/or the expansion of modern grocery retail impacting traditional retail?
- What are the key health and wellness concerns driving, or challenging, sales in Plant-based Dairy?
- How significant are vegan and vegetarian dietary requirements in determining sales growth in Israel?
- Where is future growth expected to be most dynamic?
- How significant will values-based claims, such as sustainability and ethical labelling, be in supporting future growth and brand equity?
Plant-Based Dairy in Israel - Category analysis
Key Data Insights
Plant-Based Dairy Summary
Tnuva Simplifies Plant-Based Drinks to Meet Demand for Cleaner Labels
Alfred's Deli Elevates Protein in Cheese Slices to Attract Flexitarians
Tnuva and Start-Ups Drive Innovation with Ancient Grains and Dairy-Identical Proteins
Oat and Alternative Milks to Outpace Soy Amid Broadening Consumer Choice
No-Sugar Launches and Foodtech Innovation to Reshape Consumer Expectations
Tnuva Leverages Clean-Label Innovation to Defend Its Leadership
Discounters Expand Accessibility by Offering Value-Driven Choices
Online Grocery Services Boost Discovery but Remain Complementary
Dairy Products and Alternatives in Israel - Industry Overview
2026 Developments
Key Data Insights
Pricing and Product Innovation Drive Strong Value Growth across Categories
Tnuva Expands High-Protein Yoghurt Appeal Amid Retailer Pricing Conflict
Manufacturers to Prioritise Differentiation as Price Sensitivity Continues to Rise
Product Innovation to Target Health, Wellness and Accessible Value
Tnuva Leverages Broad Portfolio and Innovation to Reinforce Lead
Discounters Strengthen Value Leadership as Price Focus Intensifies
Country Reports Disclaimer
The following categories and subcategories are included:
Plant-based Dairy
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- Soy Drinks
- Other Plant-based Milk
- Plant-based Yoghurt
- Plant-based Cheese
Plant-based Dairy
This is the aggregation of plant-based milk, plant-based yoghurt and plant-based cheese. Please note that plant-based dairy products that are not milk, yoghurt or cheese are tracked under their core dairy categories (e.g. powder milk, margarine and spreads, coffee whiteners etc.)
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Plant-based Dairy research and analysis database.
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