Competitive Landscape
Alpro Maintains Leadership as Competition Intensifies
Plant-based dairy in Slovenia is expected to remain highly concentrated in 2026, with Danone predicted to hold a 21% retail value share, followed by Atlantic Grupa with 19% and Riso Scotti with 14%. Between 2021 and 2026, the landscape has become slightly less concentrated at the top, largely due to Atlantic Grupa's rise from a 5% share in 2022 to 19% in 2026.
Boom Box Strengthens Atlantic Grupa's Position
Atlantic Grupa's expansion has been closely linked to the rapid growth of Boom Box, which has successfully responded to demand for convenient, lifestyle-oriented plant-based drinks. The brand's performance has been a key driver of Atlantic Grupa's substantial share gains over the review period and demonstrates how targeted product positioning can resonate with a broader consumer audience.
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Overview:
Understand the latest market trends and future growth opportunities for the Plant-based Dairy industry in Slovenia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
If you're in the Plant-based Dairy industry in Slovenia, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Plant-based Dairy in Slovenia report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Plant-based Dairy in Slovenia?
- Which are the leading brands in Plant-based Dairy in Slovenia?
- How are products distributed in Plant-based Dairy in Slovenia?
- How is the rise of e-commerce and/or the expansion of modern grocery retail impacting traditional retail?
- What are the key health and wellness concerns driving, or challenging, sales in Plant-based Dairy?
- How significant are vegan and vegetarian dietary requirements in determining sales growth in Slovenia?
- How has COVID-19 impacted consumer demand? To what extent have lockdown, home seclusion and stockpiling boosted sales? Will the longer term economic repercussions of the pandemic stimulate or suppress future growth?
- Where is future growth expected to be most dynamic?
- How significant will values-based claims, such as sustainability and ethical labelling, be in supporting future growth and brand equity?
Plant-Based Dairy in Slovenia - Category analysis
Key Data Insights
Plant-Based Dairy Summary
Everyday Consumption Keeps Plant-Based Milk in the Lead
Premiumisation and Innovation Accelerate Growth in Plant-Based Yoghurt
Retailer Innovation Broadens Mainstream Appeal
Retailers Set to Make Plant-Based Dairy Part of Everyday Consumption
Sensory Quality Expected to Become the Key Competitive Differentiator
Plant-Based Yoghurt Forecast to Create New Growth Opportunities
Alpro Maintains Leadership as Competition Intensifies
Boom Box Strengthens Atlantic Grupa's Position
Mainstream Availability Keeps Supermarkets Ahead
Discounters Gain Ground through Affordability and Private Label
Physical Stores Continue to Dominate Purchasing Habits
Dairy Products and Alternatives in Slovenia - Industry Overview
2026 Developments
Key Data Insights
Premiumisation Supports Higher Consumer Spending
Dairy Maintains Scale While Plant-Based Dairy Expands Its Presence
Functional Dairy Innovation Advances Everyday Wellness
Regional Heritage Set to Strengthen Premium Value Growth
Plant-Based Dairy Expected to Broaden Consumer Choice
Differentiation and Channel Strategy to Shape Future Competitiveness
Leading Dairy Manufacturers Retain Control of a Concentrated Landscape
Brand Strength and Innovation Reinforce Leadership Positions
Acquisitions Support Investment in Adjacent Product Areas
Supermarkets Retain Leadership as Discounters Strengthen Their Position
Retail E-Commerce Expands Gradually through Convenience-Led Purchasing
Foodservice Recovery Creates Additional Growth Opportunities
Country Reports Disclaimer
The following categories and subcategories are included:
Plant-based Dairy
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- Soy Drinks
- Other Plant-based Milk
- Plant-based Yoghurt
- Plant-based Cheese
Plant-based Dairy
This is the aggregation of plant-based milk, plant-based yoghurt and plant-based cheese. Please note that plant-based dairy products that are not milk, yoghurt or cheese are tracked under their core dairy categories (e.g. powder milk, margarine and spreads, coffee whiteners etc.)
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Plant-based Dairy research and analysis database.
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