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Overview:
Understand the latest market trends and future growth opportunities for the RTDs industry in United Kingdom with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the RTDs industry in United Kingdom, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty
The RTDs in United Kingdom report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of RTDs in United Kingdom?
- Where is consumer demand for RTDs focussed?
- Which is being consumed more; beer, wine or spirits?
- Where is demand growing? Stagnating?
- How is the operating environment for alcoholic drinks changing?
- Which are the leading brands in United Kingdom?
- How are products distributed in United Kingdom?
- What are the key trends in new product development?
- Do consumers want value for money or added value?
- How will macroeconomic context and shifting cultural values shape future growth?
- How will COVID-19 and recession impact the alcoholic drinks industry?
- Where is future growth expected to be most dynamic?
Rtds in the United Kingdom - Category analysis
KEY DATA FINDINGS
2020 IMPACT
RTDs avoids decline due to already high off-trade sales
New launches despite a difficult year, which helps drive growth
Beverage Brands maintains its lead thanks to recent new launches
RECOVERY AND OPPORTUNITIES
Total volume growth set to be maintained as both channels see increases
Hard seltzers likely to see a surge in sales as they have lower sugar and calories
Sustainable and natural products likely to be launched and favoured
CATEGORY DATA
Table 1 Sales of RTDs by Category: Total Volume 2015-2020
Table 2 Sales of RTDs by Category: Total Value 2015-2020
Table 3 Sales of RTDs by Category: % Total Volume Growth 2015-2020
Table 4 Sales of RTDs by Category: % Total Value Growth 2015-2020
Table 5 Sales of RTDs by Off-trade vs On-trade: Volume 2015-2020
Table 6 Sales of RTDs by Off-trade vs On-trade: Value 2015-2020
Table 7 Sales of RTDs by Off-trade vs On-trade: % Volume Growth 2015-2020
Table 8 Sales of RTDs by Off-trade vs On-trade: % Value Growth 2015-2020
Table 9 GBO Company Shares of RTDs: % Total Volume 2016-2020
Table 10 NBO Company Shares of RTDs: % Total Volume 2016-2020
Table 11 LBN Brand Shares of RTDs: % Total Volume 2017-2020
Table 12 Forecast Sales of RTDs by Category: Total Volume 2020-2025
Table 13 Forecast Sales of RTDs by Category: Total Value 2020-2025
Table 14 Forecast Sales of RTDs by Category: % Total Volume Growth 2020-2025
Table 15 Forecast Sales of RTDs by Category: % Total Value Growth 2020-2025
Alcoholic Drinks in the United Kingdom - Industry Overview
EXECUTIVE SUMMARY
COVID-19 impact on alcoholic drinks
COVID-19 country impact
Company response
Retailing shift
On-trade vs off-trade split
What next for alcoholic drinks?
Chart 1 Alcoholic Drinks Off-Trade Volume Sales Growth Scenarios: 2018-2025
Chart 2 Alcoholic Drinks On-Trade Volume Sales Growth Scenarios: 2018-2025
Chart 3 Alcoholic Drinks Impact of Soft Drivers on Off-Trade Volume Sales: 2017-2025
Chart 4 Alcoholic Drinks Impact of Soft Drivers on On-Trade Volume Sales: 2017-2025
MARKET BACKGROUND
Legislation
Legal purchasing age and legal drinking age
Drink driving
Advertising
Smoking ban
Opening hours
On-trade establishments
Table 16 Number of On-trade Establishments by Type 2015-2020
TAXATION AND DUTY LEVIES
Summary 1 Taxation and Duty Levies on Alcoholic Drinks 2020
OPERATING ENVIRONMENT
Contraband/parallel trade
Duty free
Cross-border/private imports
KEY NEW PRODUCT LAUNCHES
Outlook
MARKET INDICATORS
Table 17 Retail Consumer Expenditure on Alcoholic Drinks 2015-2020
MARKET DATA
Table 18 Sales of Alcoholic Drinks by Category: Total Volume 2015-2020
Table 19 Sales of Alcoholic Drinks by Category: Total Value 2015-2020
Table 20 Sales of Alcoholic Drinks by Category: % Total Volume Growth 2015-2020
Table 21 Sales of Alcoholic Drinks by Category: % Total Value Growth 2015-2020
Table 22 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: Volume 2020
Table 23 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: Value 2020
Table 24 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: % Volume 2020
Table 25 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: % Value 2020
Table 26 GBO Company Shares of Alcoholic Drinks: % Total Volume 2016-2020
Table 27 Distribution of Alcoholic Drinks by Format: % Off-trade Value 2015-2020
Table 28 Distribution of Alcoholic Drinks by Format and by Category: % Off-trade Volume 2020
Table 29 Forecast Sales of Alcoholic Drinks by Category: Total Volume 2020-2025
Table 30 Forecast Sales of Alcoholic Drinks by Category: Total Value 2020-2025
Table 31 Forecast Sales of Alcoholic Drinks by Category: % Total Volume Growth 2020-2025
Table 32 Forecast Sales of Alcoholic Drinks by Category: % Total Value Growth 2020-2025
DISCLAIMER
SOURCES
Summary 2 Research Sources
The following categories and subcategories are included:
RTDs
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Malt-based RTDs
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Spirit-based RTDs
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Wine-based RTDs
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Other RTDs