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Country Report

Menswear in

Menswear in Saudi Arabia

20 pages, Mar 2019

US$990

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Executive Summary

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

PROSPECTS

Brand-consciousness is prominent amongst Saudis

Saudis are known for their fashion-consciousness and their preference for international brands. The population is extremely brand-conscious, and they like to display what brands they are wearing.

Demand for casual and comfortable clothing increases

As fashion-consciousness increases amongst men, demand for casual yet stylish clothing is increasing. Men prefer to wear comfortable fabrics such as cotton and cotton blends.

Men become cautious spenders

As the cost of living continues to rise, purchases of menswear are declining, and consumers are starting to make calculated purchases. Expatriates’ disposable incomes were hard hit by dependent fees; as such they have been trying to limit their purchases to only what is necessary.

COMPETITIVE LANDSCAPE

Al Bandar Trading leads menswear

Al Bandar Trading continued to lead menswear in Saudi Arabia in 2018, due to its strong value brands such as Splash, Max and Iconic. The former two brands provide a wide variety of casual, formal and sportswear.

Men’s preference for stand-alone outlets

Shopping centres tend to be favourite shopping destinations for womenswear and childrenswear, but stand-alone stores are preferred when it comes to menswear. Stand-alone outlets present more variety and ease of shopping for both married and single men.

The shift towards budget-friendly options

2018 saw a general move in the market towards less expensive apparel. Consumers in general were seen to spend less than the previous year, and at the same time were very price-sensitive.

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Menswear Market Sample Report Menswear Market Sample Data

Overview

Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

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Overview

Discover the latest market trends and uncover sources of future market growth for the Menswear industry in Saudi Arabia with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Menswear industry in Saudi Arabia, our research will save you time and money while empowering you to make informed, profitable decisions.

The Menswear in Saudi Arabia market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation of international and local products
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Menswear in Saudi Arabia?
What are the major brands in Saudi Arabia?
How dynamic is the growth of clothing and footwear internet sales?
What is the performance of women’s clothing vs men’s clothing?
What % of clothing and footwear sales goes through grocery retailers?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Apparel and Footwear market research database.

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Menswear in Saudi Arabia - Category analysis

HEADLINES

PROSPECTS

Brand-consciousness is prominent amongst Saudis

Demand for casual and comfortable clothing increases

Men become cautious spenders

COMPETITIVE LANDSCAPE

Al Bandar Trading leads menswear

Men’s preference for stand-alone outlets

The shift towards budget-friendly options

CATEGORY DATA

Table 1 Sales of Menswear by Category: Volume 2013-2018
Table 2 Sales of Menswear by Category: Value 2013-2018
Table 3 Sales of Menswear by Category: % Volume Growth 2013-2018
Table 4 Sales of Menswear by Category: % Value Growth 2013-2018
Table 5 NBO Company Shares of Menswear: % Value 2014-2018
Table 6 LBN Brand Shares of Menswear: % Value 2015-2018
Table 7 NBO Company Shares of Men’s Nightwear: % Value 2014-2018
Table 8 LBN Brand Shares of Men’s Nightwear: % Value 2015-2018
Table 9 NBO Company Shares of Men’s Outerwear: % Value 2014-2018
Table 10 LBN Brand Shares of Men’s Outerwear: % Value 2015-2018
Table 11 NBO Company Shares of Men’s Swimwear: % Value 2014-2018
Table 12 LBN Brand Shares of Men’s Swimwear: % Value 2015-2018
Table 13 NBO Company Shares of Men’s Underwear: % Value 2014-2018
Table 14 LBN Brand Shares of Men’s Underwear: % Value 2015-2018
Table 15 Forecast Sales of Menswear by Category: Volume 2018-2023
Table 16 Forecast Sales of Menswear by Category: Value 2018-2023
Table 17 Forecast Sales of Menswear by Category: % Volume Growth 2018-2023
Table 18 Forecast Sales of Menswear by Category: % Value Growth 2018-2023

Apparel and Footwear in Saudi Arabia - Industry Overview

EXECUTIVE SUMMARY

2018 is a challenging year for apparel and footwear

The retail salesforce is changing

Consumers shift towards value-oriented brands and promotions

Internet retailing witnesses rapid growth

Signs of slow recovery within apparel and footwear

MARKET DATA

Table 19 Sales of Apparel and Footwear by Category: Volume 2013-2018
Table 20 Sales of Apparel and Footwear by Category: Value 2013-2018
Table 21 Sales of Apparel and Footwear by Category: % Volume Growth 2013-2018
Table 22 Sales of Apparel and Footwear by Category: % Value Growth 2013-2018
Table 23 NBO Company Shares of Apparel and Footwear: % Value 2014-2018
Table 24 LBN Brand Shares of Apparel and Footwear: % Value 2015-2018
Table 25 Distribution of Apparel and Footwear by Format: % Value 2013-2018
Table 26 Distribution of Apparel and Footwear by Format and Category: % Value 2018
Table 27 Forecast Sales of Apparel and Footwear by Category: Volume 2018-2023
Table 28 Forecast Sales of Apparel and Footwear by Category: Value 2018-2023
Table 29 Forecast Sales of Apparel and Footwear by Category: % Volume Growth 2018-2023
Table 30 Forecast Sales of Apparel and Footwear by Category: % Value Growth 2018-2023

Megatrends

Country Report

Menswear in Saudi Arabia

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Executive Summary

New Report Guarantee

PROSPECTS

Brand-consciousness is prominent amongst Saudis

Demand for casual and comfortable clothing increases

Men become cautious spenders

COMPETITIVE LANDSCAPE

Al Bandar Trading leads menswear

Men’s preference for stand-alone outlets

The shift towards budget-friendly options

Samples

Overview

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Samples (FAQs about samples):

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Table of Contents

Menswear in Saudi Arabia - Category analysis

HEADLINES

PROSPECTS

Brand-consciousness is prominent amongst Saudis

Demand for casual and comfortable clothing increases

Men become cautious spenders

COMPETITIVE LANDSCAPE

Al Bandar Trading leads menswear

Men’s preference for stand-alone outlets

The shift towards budget-friendly options

CATEGORY DATA

Apparel and Footwear in Saudi Arabia - Industry Overview

EXECUTIVE SUMMARY

2018 is a challenging year for apparel and footwear

The retail salesforce is changing

Consumers shift towards value-oriented brands and promotions

Internet retailing witnesses rapid growth

Signs of slow recovery within apparel and footwear

MARKET DATA

DEFINITIONS

SOURCES

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