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Country Report

Menswear in

Menswear in the Netherlands

22 pages, Feb 2018

US$990

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Executive Summary

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

PROSPECTS

Value growth through higher spend per visit

Value growth of menswear will increase further, which can be almost completely attributed to men buying more clothes per visit. Most men will continue to restrict their shopping trips to a couple of times a year, and will tend to limit the number of stores they need to visit.

Sportswear to drive growth

According to NOC*NSF men are becoming increasingly active. The percentage of the male population that was active at least weekly increased from 60% to 62% in 2016 alone.

Desire for personal expression influences demand

Functionality is not the only important aspect of sportswear, as fashion credibility is gaining importance. For the coming years a change in focus from function to fashion is expected.

COMPETITIVE LANDSCAPE

Sports speciality stores focus more on males

While in the female segment the athleisure trend is driven by fashion brands that add sporty clothing to their assortment, in the male segment the athleisure trend is driven by traditional sport brands sold through sports speciality stores. For instance, adidas is seeing an excellent performance due to its mainly male customer base.

Focus on outfits instead of clothing

Men value the comfort of service, which gives rise to several ‘total concepts’ both offline and online, selling outfits. Multiple online personal shopping companies have entered the market in recent years.

Online influencers see growing presence

For the male with similar demands but less money to spend the webshop About You launched in October 2017 presents outfits with the help of influencers. These influencers can be well-known people with a specific clothing style that can be copied via the website.

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Samples

Menswear Market Sample Report Menswear Market Sample Data

Overview

Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

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Overview

Discover the latest market trends and uncover sources of future market growth for the Menswear industry in Netherlands with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Menswear industry in Netherlands, our research will save you time and money while empowering you to make informed, profitable decisions.

The Menswear in Netherlands market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation of international and local products
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Menswear in Netherlands?
What are the major brands in Netherlands?
How dynamic is the growth of clothing and footwear internet sales?
What is the performance of women’s clothing vs men’s clothing?
What % of clothing and footwear sales goes through grocery retailers?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Apparel and Footwear market research database.

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Menswear in the Netherlands - Category analysis

HEADLINES

PROSPECTS

Value growth through higher spend per visit

Sportswear to drive growth

Desire for personal expression influences demand

COMPETITIVE LANDSCAPE

Sports speciality stores focus more on males

Focus on outfits instead of clothing

Online influencers see growing presence

CATEGORY DATA

Table 1 Sales of Menswear: Volume 2012-2017
Table 2 Sales of Menswear: Value 2012-2017
Table 3 Sales of Menswear: % Volume Growth 2012-2017
Table 4 Sales of Menswear: % Value Growth 2012-2017
Table 5 NBO Company Shares of Menswear: % Value 2013-2017
Table 6 LBN Brand Shares of Menswear: % Value 2014-2017
Table 7 NBO Company Shares of Men’s Nightwear: % Value 2013-2017
Table 8 LBN Brand Shares of Men’s Nightwear: % Value 2014-2017
Table 9 NBO Company Shares of Men’s Outerwear: % Value 2013-2017
Table 10 LBN Brand Shares of Men’s Outerwear: % Value 2014-2017
Table 11 NBO Company Shares of Men’s Swimwear: % Value 2013-2017
Table 12 LBN Brand Shares of Men’s Swimwear: % Value 2014-2017
Table 13 NBO Company Shares of Men’s Underwear: % Value 2013-2017
Table 14 LBN Brand Shares of Men’s Underwear: % Value 2014-2017
Table 15 Forecast Sales of Menswear: Volume 2017-2022
Table 16 Forecast Sales of Menswear: Value 2017-2022
Table 17 Forecast Sales of Menswear: % Volume Growth 2017-2022
Table 18 Forecast Sales of Menswear: % Value Growth 2017-2022

Apparel and Footwear in the Netherlands - Industry Overview

EXECUTIVE SUMMARY

Dutch fashion consumption sees steady growth

Sustainability increasingly important

Growth of fast-fashion responsible for landscape changes

Omni-channel retailing an imperative to remain on par

Prospects

MARKET DATA

Table 19 Sales of Apparel and Footwear by Category: Volume 2012-2017
Table 20 Sales of Apparel and Footwear by Category: Value 2012-2017
Table 21 Sales of Apparel and Footwear by Category: % Volume Growth 2012-2017
Table 22 Sales of Apparel and Footwear by Category: % Value Growth 2012-2017
Table 23 NBO Company Shares of Apparel and Footwear: % Value 2013-2017
Table 24 LBN Brand Shares of Apparel and Footwear: % Value 2014-2017
Table 25 Distribution of Apparel and Footwear by Format: % Value 2012-2017
Table 26 Distribution of Apparel and Footwear by Format and Category: % Value 2017
Table 27 Forecast Sales of Apparel and Footwear by Category: Volume 2017-2022
Table 28 Forecast Sales of Apparel and Footwear by Category: Value 2017-2022
Table 29 Forecast Sales of Apparel and Footwear by Category: % Volume Growth 2017-2022
Table 30 Forecast Sales of Apparel and Footwear by Category: % Value Growth 2017-2022

Megatrends

Country Report

Menswear in the Netherlands

New Report Guarantee

Executive Summary

New Report Guarantee

PROSPECTS

Value growth through higher spend per visit

Sportswear to drive growth

Desire for personal expression influences demand

COMPETITIVE LANDSCAPE

Sports speciality stores focus more on males

Focus on outfits instead of clothing

Online influencers see growing presence

Samples

Overview

Why buy this report?

Samples (FAQs about samples):

Want to find out more about this report?

Table of Contents

Menswear in the Netherlands - Category analysis

HEADLINES

PROSPECTS

Value growth through higher spend per visit

Sportswear to drive growth

Desire for personal expression influences demand

COMPETITIVE LANDSCAPE

Sports speciality stores focus more on males

Focus on outfits instead of clothing

Online influencers see growing presence

CATEGORY DATA

Apparel and Footwear in the Netherlands - Industry Overview

EXECUTIVE SUMMARY

Dutch fashion consumption sees steady growth

Sustainability increasingly important

Growth of fast-fashion responsible for landscape changes

Omni-channel retailing an imperative to remain on par

Prospects

MARKET DATA

DEFINITIONS

SOURCES

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