Snacks have been benefiting from urbanisation and an expanding mid-income group in Bangladesh, with consumers attracted to the growing range of flavours and formats from both local and international players. Nonetheless, distribution for many products still remains limited to urban areas while the category also faces stiff competition from unpackaged products.
In 2022, snacks has continued to recover from the destruction of the COVID-19 pandemic in 2020. This has largely been due to the easement of restrictions and return to normal life such as school and working from the office.
Packaged snacks have become increasingly popular in Bangladesh due to consumers’ busy lifestyles and changing eating habits. Previously many consumers enjoyed purchasing high-quality fresh food with strong and interesting flavours but following the outbreak of COVID-19 there has been an increased focus on hygiene which has favoured packaged food.
In 2022, the economy is continuing to recover from the COVID-19 pandemic and things are slowly getting back to normal. However inflation is being seen due to the rising cost of raw materials, imports, oil and electricity.
Sales of packaged snacks are mostly accounted for by the retail channel, with foodservice only having a stronger presence in ice cream.
With incomes increasing and a growing middle-class population, there is good potential for growth in packaged snacks in Bangladesh. As a result, many manufacturers are looking to provide innovation and new products as well as improving distribution and increasing brand awareness.
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Understand the latest market trends and future growth opportunities for the Snacks industry in Bangladesh with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
If you're in the Snacks industry in Bangladesh, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Snacks
This report originates from Passport, our Snacks research and analysis database.
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