Snacks in Pakistan

June 2021
USD 2,100
Request More Information

Delivery:

Files are delivered directly into your account soon after payment is received and any tax is certification is verified (where applicable).

Overview:

Understand the latest market trends and future growth opportunities for the Snacks industry in Pakistan with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.

Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.

Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.

If you're in the Snacks industry in Pakistan, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.

The Snacks in Pakistan report includes:

  • Analysis of key supply-side and demand trends
  • Detailed segmentation of international and local products
  • Historic volume and value sizes, company and brand market shares
  • Five year forecasts of market trends and market growth
  • Robust and transparent research methodology, conducted in-country

This report answers:

  • What is the market size of Snacks in Pakistan?
  • Which are the leading brands in Snacks in Pakistan?
  • How are products distributed in Snacks in Pakistan?
  • How is the rise of e-commerce and/or the expansion of modern grocery retail impacting traditional retail?
  • What are the key health and wellness concerns driving, or challenging, sales in Snacks?
  • How significant are vegan and vegetarian dietary requirements in determining sales growth in Pakistan?
  • How has COVID-19 impacted consumer demand? To what extent have lockdown, home seclusion and stockpiling boosted sales? Will the longer term economic repercussions of the pandemic stimulate or suppress future growth?
  • Where is future growth expected to be most dynamic?
  • How significant will values-based claims, such as sustainability and ethical labelling, be in supporting future growth and brand equity?

Snacks in Pakistan

EXECUTIVE SUMMARY

Snacks in 2021: The big picture
Key trends in 2021
Competitive landscape
Channel developments
What next for snacks?

MARKET DATA

Table 1 Sales of Snacks by Category: Volume 2016-2021 Table 2 Sales of Snacks by Category: Value 2016-2021 Table 3 Sales of Snacks by Category: % Volume Growth 2016-2021 Table 4 Sales of Snacks by Category: % Value Growth 2016-2021 Table 5 NBO Company Shares of Snacks: % Value 2017-2021 Table 6 LBN Brand Shares of Snacks: % Value 2018-2021 Table 7 Distribution of Snacks by Format: % Value 2016-2021 Table 8 Forecast Sales of Snacks by Category: Volume 2021-2026 Table 9 Forecast Sales of Snacks by Category: Value 2021-2026 Table 10 Forecast Sales of Snacks by Category: % Volume Growth 2021-2026 Table 11 Forecast Sales of Snacks by Category: % Value Growth 2021-2026

DISCLAIMER

SOURCES

Summary 1 Research Sources

Chocolate Confectionery in Pakistan

KEY DATA FINDINGS

2021 DEVELOPMENTS

Easing of COVID-19 restrictions sees sales of chocolate confectionery bounce back
High temperatures remain a challenge in the distribution of chocolate confectionery
Mondelez and Ismail Industries retain their dominance

PROSPECTS AND OPPORTUNITIES

E-commerce could see further gains if cold chain storage challenges can be overcome
Price sensitivity likely to inform demand
Premiumisation expected to be seen as consumer confidence lifts

CATEGORY DATA

Table 12 Sales of Chocolate Confectionery by Category: Volume 2016-2021 Table 13 Sales of Chocolate Confectionery by Category: Value 2016-2021 Table 14 Sales of Chocolate Confectionery by Category: % Volume Growth 2016-2021 Table 15 Sales of Chocolate Confectionery by Category: % Value Growth 2016-2021 Table 16 Sales of Chocolate Tablets by Type: % Value 2016-2021 Table 17 NBO Company Shares of Chocolate Confectionery: % Value 2017-2021 Table 18 LBN Brand Shares of Chocolate Confectionery: % Value 2018-2021 Table 19 Distribution of Chocolate Confectionery by Format: % Value 2016-2021 Table 20 Forecast Sales of Chocolate Confectionery by Category: Volume 2021-2026 Table 21 Forecast Sales of Chocolate Confectionery by Category: Value 2021-2026 Table 22 Forecast Sales of Chocolate Confectionery by Category: % Volume Growth 2021-2026 Table 23 Forecast Sales of Chocolate Confectionery by Category: % Value Growth 2021-2026

Gum in Pakistan

KEY DATA FINDINGS

2021 DEVELOPMENTS

Gum sales benefiting from reopening of schools and recreational facilities
Bubble gum continues to outperform chewing gum due to appeal among children
Hilal Confectionery continues to build on its dominance in gum

PROSPECTS AND OPPORTUNITIES

Consumer confidence expected to return boosting sales of gum
Low prices remain key to the growth of gum
Health concerns could threaten growth

CATEGORY DATA

Table 24 Sales of Gum by Category: Volume 2016-2021 Table 25 Sales of Gum by Category: Value 2016-2021 Table 26 Sales of Gum by Category: % Volume Growth 2016-2021 Table 27 Sales of Gum by Category: % Value Growth 2016-2021 Table 28 NBO Company Shares of Gum: % Value 2017-2021 Table 29 LBN Brand Shares of Gum: % Value 2018-2021 Table 30 Distribution of Gum by Format: % Value 2016-2021 Table 31 Forecast Sales of Gum by Category: Volume 2021-2026 Table 32 Forecast Sales of Gum by Category: Value 2021-2026 Table 33 Forecast Sales of Gum by Category: % Volume Growth 2021-2026 Table 34 Forecast Sales of Gum by Category: % Value Growth 2021-2026

Sugar Confectionery in Pakistan

KEY DATA FINDINGS

2021 DEVELOPMENTS

Sugar confectionery remains an affordable and popular treat
Boiled sweets retain popularity thanks to low pricing
Increase in sugar tax forces players to look for cost savings

PROSPECTS AND OPPORTUNITIES

Domestic players expected to retain dominance due to consumer price sensitivity
Distribution shifts expected as consumers encouraged to explore new retailing options
Low pricing will remain key to purchasing decisions

CATEGORY DATA

Table 35 Sales of Sugar Confectionery by Category: Volume 2016-2021 Table 36 Sales of Sugar Confectionery by Category: Value 2016-2021 Table 37 Sales of Sugar Confectionery by Category: % Volume Growth 2016-2021 Table 38 Sales of Sugar Confectionery by Category: % Value Growth 2016-2021 Table 39 Sales of Pastilles, Gums, Jellies and Chews by Type: % Value 2016-2021 Table 40 NBO Company Shares of Sugar Confectionery: % Value 2017-2021 Table 41 LBN Brand Shares of Sugar Confectionery: % Value 2018-2021 Table 42 Distribution of Sugar Confectionery by Format: % Value 2016-2021 Table 43 Forecast Sales of Sugar Confectionery by Category: Volume 2021-2026 Table 44 Forecast Sales of Sugar Confectionery by Category: Value 2021-2026 Table 45 Forecast Sales of Sugar Confectionery by Category: % Volume Growth 2021-2026 Table 46 Forecast Sales of Sugar Confectionery by Category: % Value Growth 2021-2026

Sweet Biscuits, Snack Bars and Fruit Snacks in Pakistan

KEY DATA FINDINGS

2021 DEVELOPMENTS

Low prices remain a key attraction for sweet biscuits
Tea-time remains a key consumption occasion
Cookies fortunes on the up as consumers look for affordable indulgences

PROSPECTS AND OPPORTUNITIES

Social media likely to be an increasingly powerful marketing tool over the forecast period
E-commerce expected to build on gains seen during the lockdown
Health and wellness trend to encourage innovation but snack bars and fruit snacks unlikely to emerge

CATEGORY DATA

Table 47 Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: Volume 2016-2021 Table 48 Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: Value 2016-2021 Table 49 Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: % Volume Growth 2016-2021 Table 50 Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: % Value Growth 2016-2021 Table 51 NBO Company Shares of Sweet Biscuits, Snack Bars and Fruit Snacks: % Value 2017-2021 Table 52 LBN Brand Shares of Sweet Biscuits, Snack Bars and Fruit Snacks: % Value 2018-2021 Table 53 NBO Company Shares of Sweet Biscuits: % Value 2017-2021 Table 54 LBN Brand Shares of Sweet Biscuits: % Value 2018-2021 Table 55 Distribution of Sweet Biscuits, Snack Bars and Fruit Snacks by Format: % Value 2016-2021 Table 56 Distribution of Sweet Biscuits by Format: % Value 2016-2021 Table 57 Forecast Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: Volume 2021-2026 Table 58 Forecast Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: Value 2021-2026 Table 59 Forecast Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: % Volume Growth 2021-2026 Table 60 Forecast Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: % Value Growth 2021-2026

Ice Cream and Frozen Desserts in Pakistan

KEY DATA FINDINGS

2021 DEVELOPMENTS

Sales of ice cream improve as COVID-19 restrictions ease
Storage and transportation issues remain a challenge for ice cream
Unilever and Engro Foods benefit from greater financial strength

PROSPECTS AND OPPORTUNITIES

Strong distribution key to growth
Digital marketing set to take on greater relevance
Distribution landscape set to shift as consumers begin to move towards modern retailing

CATEGORY DATA

Table 61 Sales of Ice Cream and Frozen Desserts by Category: Volume 2016-2021 Table 62 Sales of Ice Cream and Frozen Desserts by Category: Value 2016-2021 Table 63 Sales of Ice Cream and Frozen Desserts by Category: % Volume Growth 2016-2021 Table 64 Sales of Ice Cream and Frozen Desserts by Category: % Value Growth 2016-2021 Table 65 NBO Company Shares of Ice Cream and Frozen Desserts: % Value 2017-2021 Table 66 LBN Brand Shares of Ice Cream and Frozen Desserts: % Value 2018-2021 Table 67 NBO Company Shares of Ice Cream: % Value 2017-2021 Table 68 LBN Brand Shares of Ice Cream: % Value 2018-2021 Table 69 Distribution of Ice Cream and Frozen Desserts by Format: % Value 2016-2021 Table 70 Distribution of Ice Cream by Format: % Value 2016-2021 Table 71 Forecast Sales of Ice Cream and Frozen Desserts by Category: Volume 2021-2026 Table 72 Forecast Sales of Ice Cream and Frozen Desserts by Category: Value 2021-2026 Table 73 Forecast Sales of Ice Cream and Frozen Desserts by Category: % Volume Growth 2021-2026 Table 74 Forecast Sales of Ice Cream and Frozen Desserts by Category: % Value Growth 2021-2026

Savoury Snacks in Pakistan

KEY DATA FINDINGS

2021 DEVELOPMENTS

Sales remain strong despite the impact of further lockdowns on impulse sales
Players vie for shelf space and positioning
PepsiCo reaping the rewards of local investment

PROSPECTS AND OPPORTUNITIES

Positive outlook for savoury snacks
National Foods looking to make headway with its Scene On brand
Distribution landscape set for gradual change as consumers are drawn to supermarkets and e-commerce

CATEGORY DATA

Table 75 Sales of Savoury Snacks by Category: Volume 2016-2021 Table 76 Sales of Savoury Snacks by Category: Value 2016-2021 Table 77 Sales of Savoury Snacks by Category: % Volume Growth 2016-2021 Table 78 Sales of Savoury Snacks by Category: % Value Growth 2016-2021 Table 79 NBO Company Shares of Savoury Snacks: % Value 2017-2021 Table 80 LBN Brand Shares of Savoury Snacks: % Value 2018-2021 Table 81 Distribution of Savoury Snacks by Format: % Value 2016-2021 Table 82 Forecast Sales of Savoury Snacks by Category: Volume 2021-2026 Table 83 Forecast Sales of Savoury Snacks by Category: Value 2021-2026 Table 84 Forecast Sales of Savoury Snacks by Category: % Volume Growth 2021-2026 Table 85 Forecast Sales of Savoury Snacks by Category: % Value Growth 2021-2026
Share:

Why buy this report?

  • Gain competitive intelligence about market leaders
  • Track key industry trends, opportunities and threats
  • Inform your marketing, brand, strategy and market development, sales and supply functions

This report originates from Passport, our Snacks research and analysis database.

NEW REPORT GUARANTEE

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE! Home Page