The forecast period is expected to see negative growth in volume sales of cigars and cigarillos, while smoking tobacco is set to register an underwhelming performance due to declining demand for pipe tobacco, although fine cut tobacco is slated for positive volume growth. The main reason for the less than stellar performance expected in cigars, cigarillos and smoking tobacco over the forecast period is the general shift that is been seen in the tobacco consumption habits of the local population.
Fine cut tobacco is slated for positive volume growth over the forecast period and rising demand for these products is based mainly on the reputation that the category has for representing good value for money. With the excise tax applied to cigarettes only going to increase as time passes, the price advantage that fine cut tobacco enjoys over cigarettes is set to become increasingly appealing, supporting rising demand at a time of declining smoking prevalence.
During the forecast period, it is highly unlikely that the fortunes of pipe tobacco will improve, with category sales expected to continue falling due to the fact that very few local consumers are interested in smoking pipes. The category is already a very small presence in the Latvian tobacco market and the already low numbers of pipe smokers among the local population are set to continue falling.
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Understand the latest market trends and future growth opportunities for the Cigars, Cigarillos and Smoking Tobacco industry in Latvia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
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Cigars, Cigarillos and Smoking Tobacco
This report originates from Passport, our Cigars, Cigarillos and Smoking Tobacco research and analysis database.
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