Unlike cigarettes, the picture was more positive for cigars and cigarillos. After suffering a severe decline in volume sales in 2020, cigars and cigarillos registered a healthy increase in volume sales in 2021.
Fine tobacco registered further volume growth in 2021. In Uruguay, fine cut tobacco is mainly purchased by smokers that are looking for a more affordable option and with tobacco becoming even more expensive due to tax increases and high inflation in 2021, fine cut tobacco registered a further increase in volume sales.
La Republicana maintained its commanding lead in cigars and cigarillos in volume terms in 2021. The company imports and distributes a number of globally renowned brands in Uruguay, including Henri Wintermans, Swisher Sweets and King Edward.
Cigars, cigarillos and smoking tobacco will register volume growth over the forecast period, with cigars and cigarillos registering higher volume growth than smoking tobacco. This will largely be because cigars and cigarillos registered the most severe decline during the 2020 COVID-19 restrictions.
Pipe tobacco targets the small segment of high-income consumers, and is projected to remain small and stable. However, there is potential for a switch in consumption from discount brands from Argentina to premium European options, as long as the economy is strong and inflation is not too high.
Flavoured capsule cigarettes are gaining value share and this trend may also become more prevalent in cigars and cigarillos. Over the forecast period, new product developments may focus on more dynamic aspects such as flavours.
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Understand the latest market trends and future growth opportunities for the Cigars, Cigarillos and Smoking Tobacco industry in Uruguay with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
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Cigars, Cigarillos and Smoking Tobacco
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