Cigars and cigarillos is expected to maintain a positive trajectory as the anticipated economic recovery is set to support sustained volume growth for the category. However, generally, the relatively niche and affluent consumers of cigars and cigarillos are less likely to be affected by the urge to switch to e-vapour products or heated tobacco than consumers in categories such as cigarettes, and the cigars and cigarillos category is expected to be less susceptible to excise tax hikes than cigarettes during the forecast period.
With cigar stores and tobacco specialists not operating optimally, e-commerce became more important to cigars and cigarillos during the COVID-19 crisis. Key companies such as Tabacalera and Tabaqueria have developed their online websites to be an important sales channel, but have also partnered with other tobacco specialists and alcoholic drinks specialist retailers selling online.
During the forecast period, smoking tobacco will continue to see its development constrained by its limited visibility, as it is more niche than cigars and cigarillos. The consumer base of smoking tobacco is primarily comprised of older generations, but it is susceptible to cannibalisation by cigars and cigarillos, as well as heated tobacco.
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Cigars, Cigarillos and Smoking Tobacco
This report originates from Passport, our Cigars, Cigarillos and Smoking Tobacco research and analysis database.
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