Competitive Landscape
Corporación Habanos Sa Leverages Brand Heritage to Reinforce Dominance
The cigars, cigarillos and smoking tobacco environment in South Korea is highly concentrated, with the competitive landscape characterised by a small number of manufacturers holding the vast majority of volume share. In 2025, Corporación Habanos SA holds a 55% share, a lead that has steadily increased from 49% in 2021.
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Overview:
Understand the latest market trends and future growth opportunities for the Cigars, Cigarillos and Smoking Tobacco industry in South Korea with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Cigars, Cigarillos and Smoking Tobacco industry in South Korea, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Cigars, Cigarillos and Smoking Tobacco in South Korea report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Cigars, Cigarillos and Smoking Tobacco in South Korea?
- Which are the leading brands in Cigars, Cigarillos and Smoking Tobacco in South Korea?
- How are products distributed in Cigars, Cigarillos and Smoking Tobacco in South Korea?
- Which category is the most heavily taxed in South Korea?
- How is the operating environment for Cigars, Cigarillos and Smoking Tobacco changing?
- What are the current legislative restrictions applicable to the sale of Cigars, Cigarillos and Smoking Tobacco products in South Korea?
- How has COVID-19 impacted demand?
- How have national lockdown and enforced home seclusion following COVID-19 impacted sales?
- Where is future growth expected to be most dynamic?
Cigars, Cigarillos and Smoking Tobacco in South Korea - Category analysis
Key Data Insights
Cigars, Cigarillos and Smoking Tobacco Summary
Luxury Experiences Drive Growth as Daily Use Declines
Imported Cigar Brands Gain Visibility through Pairing Events and Lounges
Manufacturers Focus on Heated Tobacco as Niche Formats Stagnate
Premium Cigar Users Sustain Growth through Lifestyle Experiences
Specialised Venues Elevate Cigars through Curated Social Occasions
Corporación Habanos Sa Leverages Brand Heritage to Reinforce Dominance
Specialist Tobacco Shops Drive Premium Cigar Sales through Curated Experiences
Cross-Border E-Commerce Meets Niche Demand as Regulations Limit Online Growth
Nicotine in South Korea - Industry Overview
2025 Developments
Key Data Insights
Shifting Consumer Preferences Sees Decline in Cigarettes
Jti Strengthens User Loyalty by Combining Device Upgrades and Flavour Innovation
Mons Broadens Consumer Choice with Disposable E-Vapour Launch in Convenience Stores
Tax Reform Drives E-Vapour Price Surge and Boosts Heated Tobacco Retention
Tax Reform Drives E-Vapour Price Surge and Boosts Heated Tobacco Retention
Kt&G Extends Lead through Innovation in Reduced-Risk Products
Convenience Stores Maintain Dominance through Accessibility and Repeat Purchases
Brand Stores and E-Commerce Support Device Sales but Face Regulatory Limits
Format Maturation and the Search for Retention-Driven Differentiation Steer Product Development
Next-Generation Device Features, Slim-Format Refinements and Friction-Free Disposables Represent the Primary Recent Innovations
Ecosystem Strength and Dual-Format Portfolio Depth Determine Which Manufacturers Capture Long-Term Value
Legislation
Legislative Overview
Minimum Legal Smoking Age
Smoking Prevalence
Tar Levels
Health Warnings
Plain Packaging
Advertising and Sponsorship
Point-Of-Sale Display Bans
Smoking in Public Places
Flavoured Tobacco Product Ban
Vapour Products
Production/Imports/Exports
Country Reports Disclaimer
The following categories and subcategories are included:
Cigars, Cigarillos and Smoking Tobacco
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- Cigars
- Cigarillos
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- Pipe Tobacco
- Fine Cut Tobacco
Cigars, Cigarillos and Smoking Tobacco
Combined sales of cigars, cigarillos and smoking tobacco.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Cigars, Cigarillos and Smoking Tobacco research and analysis database.
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