Local smoking tobacco brands in Thailand are becoming increasingly competitive with international brands. The brands are leveraging their long history in the market and knowledge of local tastes and preferences to create unique products that appeal to Thai consumers.
Cigars is likely to retain its positioning in Thailand as a premium product during the forecast period. The target audience for cigars is an affluent niche for whom price rises stemming from higher taxes can be more easily absorbed, especially amongst avid collectors.
The implementation of the 2017 excise tax increase led to a rise in the cost of cigarettes, causing more smokers to switch to fine cut tobacco as a cost-saving measure. In addition, the October 2021 excise tax increase resulted in price hikes for most cigarette brands, leading to a trading down trend amongst Thai smokers.
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Understand the latest market trends and future growth opportunities for the Cigars, Cigarillos and Smoking Tobacco industry in Thailand with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Cigars, Cigarillos and Smoking Tobacco industry in Thailand, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Cigars, Cigarillos and Smoking Tobacco
This report originates from Passport, our Cigars, Cigarillos and Smoking Tobacco research and analysis database.
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