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Country Report

Cigars, Cigarillos and Smoking Tobacco in

Cigars, Cigarillos and Smoking Tobacco in Guatemala

Jul 2019

US$990

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Executive Summary

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

PROSPECTS

Growth despite niche appeal of cigars and cigarillos

While smoking tobacco remains negligible in Guatemala, cigars and cigarillos is viewed as “high end” or “upscale”, as unit prices are much higher than those of cigarettes. Thus, cigars and cigarillos are too expensive for most consumers in Guatemala and remain niche products.

Advertising restrictions force promotions in-store

Mass-media marketing campaigns are non-existent in the category in Guatemala. Most consumers of cigars and cigarillos are loyal to familiar brands and products, although word-of-mouth recommendations can lead to trial purchases of new ones.

Cigarillos offers an entry point to the category

Cigarillos is an entry point into this category for many consumers, although retail volume sales remain marginal. As consumers grow to appreciate the flavours offered by cigarillos they are likely to switch to cigars as they age.

COMPETITIVE LANDSCAPE

Domestic player continues to lead, but international brands are closing in

Tabacos & Puros Finos is the long-time leader of cigars in Guatemala. However, the domestic manufacturer lost retail volume share steadily over the review period, including 2018, as its key brand Don Pancho faced increasing competition.

Tobacco specialists dominates limited distribution landscape

Cigars and cigarillos are mainly sold in Guatemala City, especially through tobacco specialists and newsagent-tobacconists/kiosks in shopping centres, stores in the duty-free area of Aeropuerto Internacional La Aurora and hotels/restaurants/bars. Distribution in other parts of the country remains highly limited.

International brands gain favour with limited edition ranges and packaging

International brands like Romeo y Julieta, Partagás and Montecristo have grown their presence and retail volume shares in Guatemala. The prestige of these brand names appeals to the select base of affluent consumers in the category.

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Overview

Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

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Files are delivered directly into your account within a few minutes of purchase.

Overview

Discover the latest market trends and uncover sources of future market growth for the Cigars, Cigarillos and Smoking Tobacco industry in Guatemala with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Cigars, Cigarillos and Smoking Tobacco industry in Guatemala, our research will save you time and money while empowering you to make informed, profitable decisions.

The Cigars, Cigarillos and Smoking Tobacco in Guatemala market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation of international and local products
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Cigars, Cigarillos and Smoking Tobacco in Guatemala?
What are the major brands in Guatemala?
What are the main distribution channels for cigars in Guatemala and which are performing well?
What is the proportion of hand-made versus machine manufactured cigars in Guatemala?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

Megatrends

Country Report

Cigars, Cigarillos and Smoking Tobacco in Guatemala

New Report Guarantee

Executive Summary

New Report Guarantee

PROSPECTS

Growth despite niche appeal of cigars and cigarillos

Advertising restrictions force promotions in-store

Cigarillos offers an entry point to the category

COMPETITIVE LANDSCAPE

Domestic player continues to lead, but international brands are closing in

Tobacco specialists dominates limited distribution landscape

International brands gain favour with limited edition ranges and packaging

Overview

Why buy this report?

SAMPLES

Delivery

Overview

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Megatrends

Country Report

Cigars, Cigarillos and Smoking Tobacco in Guatemala

New Report Guarantee

Executive Summary

New Report Guarantee

PROSPECTS

Growth despite niche appeal of cigars and cigarillos

Advertising restrictions force promotions in-store

Cigarillos offers an entry point to the category

COMPETITIVE LANDSCAPE

Domestic player continues to lead, but international brands are closing in

Tobacco specialists dominates limited distribution landscape

International brands gain favour with limited edition ranges and packaging

Overview

Why buy this report?

SAMPLES

Delivery

Overview

Want to find out more about this report?

Why buy this report?

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